It was Irish poet and playwright, Oscar Wilde, who so knowledgably said: “Mere colour… can speak to the soul in a thousand different ways.” For visitors to the 2019 Decorex shows, the experience of colour has been profound as some of the country’s most on-trend designers and decor influencers crafted fun and vibrant stands using Olympic Paints® Premium Platinum Plus Lux Range – launched at Decorex SA
Working closely with Olympic Paints®, Anita Bloom, Creative Director for Decorex SA, and the Decorex creative team developed this exclusive colour range for the three Decorex shows, incorporating the dominant décor and design trends.
“Being a South African-based paint manufacturer, Olympic Paints® is really in touch with the mood and tone of the local décor scene,” said Anita Bloom. “Not only does this work so well into the 2019 ‘Designing for Africa – feels like home’ theme, but their exclusive Premium Platinum Plus Lux Range has been so inspirational for this year’s designers.”
Colour in design
Getting the first peek of the latest Olympic Paints® range were the exhibitors and designers participating in this year’s Decorex Durban, which ran at the Durban Exhibition Centre from 21 to 24 March.
The Night Sky hue drew particular attention with Rene Forbay Designs bringing it into their Decorex International installation, giving visitors a glimpse of the vibrant Durban life. Their abstract wall design also included the Sunset Yellow and Misty Olive from the Premium Platinum Plus Lux Range, alongside the Olympic Master Décor’s Terracotta, Shiloh and Autumn Wheat. “We really loved the colour selection this year,” said Rene Forbay. “The matt finish of Night Sky gave the stand such a natural, earthy feel.”
Trestle South Africa also opted for this particular colour, alongside Mushroom Haze, as a way to embolden their display of quality-made furniture that so perfectly reflects the popular minimalist design trend.
“We wanted a warm look for the stand, with one really dramatic wall – hence the Night Sky,” explained Trestle South Africa’s Caron Van Wyk. “The space was minimalist with an interesting mixture of matt black and wooden furniture and the Night Sky provided an attractive contrast. The paint selection worked really well in the space. For the Joburg stand, I’m looking at Misty Storm or Berry Blaze.”
For suppliers of upmarket décor and design products, Living Image, it was the on-trend grey tones of Misty Storm that caught the eye of visitors at this year’s stand.
Bringing the colour of the Mother City into Decorex Cape Town, a kaleidoscope of Olympic Paints® hues were splashed across the second show, which ran at the Cape Town International Convention Centre from 1 to 5 May.
In the exclusive Design Pavilion, Casa Leon by Leon at CCXIX opted for Mushroom Haze to express their ‘no-nonsense’ furniture and style, while the natural, handcrafted pieces of 8 Degrees South really stood out against the stunning Emerald Intuition.
The muted tones of Night Sky made another appearance, this time in the sophisticated installation by Tracy Glass Interiors while the delicious taste of Berry Blaze created a mouth-watering impact on anyone passing by Urban Tonic’s stand.
Hinterveld, creators of must-have mohair products and fashion accessories, contrasted their fluffy product range with the smooth feel of Casper Grey. “We were looking for a lighter shade to complement our charcoal carpet,” explained Hinterveld’s Schandré Barnes. “For something different at Decorex Joburg, we’ve decided to go with Silver Sand. It should look amazing!”
From the experts
Sanjay Parag of Olympic Paints® said that the public response to the Decorex Premium Platinum Plus Lux Range has been ‘phenomenal’: “The fresh vibrant pastel shades, complimented by the darker warmer shades, had visitors really excited about the collaboration between Olympic Paints® and Decorex. We’ve especially liked the combination of Berry Blaze and Sunshine Yellow used in the vibrant Wine + Bubbly Bar furnished by Homewood – it creates an inviting setting.”
Parag said they had noted four paint colours as particularly dominant at the shows. These are:
· Night Sky – a modern, on-trend colour
· Emerald Intuition – a deeply exotic colour
· Choc Mocha – rustic, yet with a cosy feel
· Crisp Mint – a fresh and vibrant tone
Don’t miss out on your chance to check out the exclusive Olympic Paints® range which features throughout the 2019 Decorex Joburg exhibition programme. Some of this year’s installations include:
• Designer Spotlight with Donald Nxumalo Interiors
• InStudio Trend Theatre by ABSA
• Children’s Playroom & Décor Project
• Kitchen Design Project by the Studio Collection
• The Lighting Project by Streamlights
• Decorex Urban Living Trend House by Mobelli Furniture + Living
• The Trend Kitchen with Slavin and Company
• The Bathroom Project
• Jacobs Gourmet Cooking Theatre built by OLLO Kitchen Designs
• The Rummery & Gin Garden
• Dine & Design Restaurant + Bar by Colette Living Interior Design
• The Harvest Table
• The Illy Experience
• #withlovefromDecorex featuring Enza Home
• Paint Nite with Yaymaker
• Fabric Trend Bar by U&G Fabrics
• Chocolate & Wine Pairing Theatre by Chocoloza
Trade delegates attending Decorex Joburg will also benefit from direct access to two collocated shows, the International Sourcing Fair (ISF) and 100% Design South Africa. ISF is a trade-only fair which focuses exclusively on retail and commercial, giving trade visitors access to global innovations and product ranges in the home, gift, office and hospitality sectors. Running from 7 to 9 August, ISF brings together international suppliers and manufacturers with distributors and retailers from across Africa, all under one roof.
100% Design South Africa is the largest curated exhibition space for sourcing high-end contemporary design in Africa. This is an annual platform for leading brands to both launch and showcase their latest products suited to top architects, interior designers, developers, hospitality buyers, procurement companies, retailers and the media. Located in Hall 1 of Gallagher Convention Centre, this is Africa’s largest trade show for the design industry.
DECOREX SA 2019 DETAILS
7 – 11 August 2019
10am – 6pm daily
Gallagher Convention Centre
Public holiday: 9 August
Trade-focused days: 7 – 8 August 2019
Ticket Prices: Adults – R120
Student/Pensioners – R100
Kids U12 – R20
Trade – R100
Exhibitor – R100
For more information, email firstname.lastname@example.org
Facebook: Decorex SA
LinkedIn: Decorex SA
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