Edgars appoints Avatar DBN as its TTL agency: Avatar DBN, formerly Espresso DBN, has announced that it has been appointed as the through-the-line advertising agency for Edgars. In recent months, Edgars was purchased from Edcon by Durban-based operation Retailability, which has a proven track record of shifting ailing businesses from loss to profit-generating retail brands.
Source: media update
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