Future of Media Conference: Newspapers must undergo “mediamorphosis” to thrive in digital age (Part 2): The mobile device in the digital age has become an extension of the person carrying it. The consequences for news media have been profound. In the second part of his talk, partner at Innovation Media, Juan Senor, said that while mobile has its challenges for newspapers, it is a critical part of news organisations undergoing the “mediamorphosis” necessary to survive and flourish in the digital age.
Source: Media Update
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