Local consumers reveal some ‘seriously South African’ brand allegiances: Home grown brands maintain a powerful hold over local consumers, with a brand’s country of origin cited as equally important – or even more important – than other purchasing criteria such as price and quality in a new Nielsen Global Brand Origin report on local versus global brands.
Source: Media Update
Submit your own Press Release or get free content for your publication.
My Press Release (MyPR) provides free South African targeted content and press releases for on and off line publishers and media. Registering on MyPR enables public relations companies and practitioners to post articles under their own author name. Public Relations Companies and practitioners, event organisers, sports and political writers use MyPR as a distribution mechanism for their press releases, content, images and news. A forever free subscription allows publishers and media free access to all press releases, content and images on MyPR.
This press release is courtesy of WP Robot plugin – CLICK HERE to learn more about WP Robot for WordPress – a massive time and money saver.