Practically everything is unimportant: If this headline just got up your nose and made your head tilt like Lassie’s does seconds before a ‘save little Johnny who fell into the well’ action sequence, you’re probably an A-type personality who does it all yourself, because all of it is important and, therefore, all of it must be done right, and done right now. So says Dina De Vine, executive creative director at Mortimer Harvey.
Source: Media Update
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