Product of the Year 2013 MyZA

TLC Deep Cleanse Make–Up Remover Facial Wipes for Sensitive and Normal Skin was announced Product of the Year in the Facial Wipes category at the annual Product of the Year awards ceremony. This announcement recently took place at the Maslow Hotel in Sandton, Johannesburg.

Sensitive skin requires extra care. The TLC Deep Cleanse Make-Up Remover Facial Wipes for Sensitive and Normal Skin that comes in packs of 40 and 60 wipes, have been uniquely developed for extra sensitive skin. They contain essential ingredients, such as chamomile extract to soothe the skin and Panthenol (Provitamin B5) to nourish and soften the skin.

TLC Wipes were launched in South Africa seven years ago, and they continue to be the facial cleansing wipes of choice for women from all walks of life who realise that looking good doesn’t need to cost time and money, and choose to simplify their cleansing regime down to one easy step. TLC Wipes are available from major retailers and pharmacies countrywide.

Product of the Year is the world’s largest consumer-voted award for product innovation. Established 25 years ago in France, product of the year currently operates in 28 countries with the same purpose: guide consumers to the best products in their market and reward manufactures for quality and innovation.

In South Africa, the product of the Year seal is backed by the votes of 5 000 consumers, serving as a shortcut for shoppers in the market, saving them time and money. For manufactures of the winning products, the award is a powerful marketing message proven to increase product trial, awareness, distribution and sales.

Product of the Year accepts entries every year from consumer packaged goods that demonstrate innovation and were launched within the previous year. Entered products are chosen as a winner in its category through a nationally representative online study conducted by A.C Nielsen, the world’s largest research agency that conducts research throughout South Africa to find the most innovative products.

Winning products are announced in February each year, published in May, and receive the right to use the Product of the Year seal in Marketing communications for one year.

For more information on Product of the Year, visit www.productoftheyear.co.za

Author: Ameerah DTMSA.
Company Web Site: DTMSA