Eight ways to craft brand messages that resonate: In the digital era, it's never been more difficult for brands to break through the deluge of information and penetrate consumer's ever decreasing attention spans, says Desirée Gullan, co-founder and executive creative director of G&G Digital. Gullan says that your brand messaging is one of the most important … [Read more...] about Eight ways to craft brand messages that resonate
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How to craft an effective PR plan
How to craft an effective PR plan: A public relations plan is the roadmap to achieving your most desired outcome. It outlines what needs to be done, why, and how to achieve that. Looking to map out a comprehensive plan that you can follow, measure and improve on? Stick to the guide below to ensure you reach your ultimate goal. Source: media update Submit your own Press … [Read more...] about How to craft an effective PR plan
Turn Left Media partners with The Social Craft
Turn Left Media partners with The Social Craft: Turn Left Media and The Social Craft have announced their partnership. The duo aims to bring a blend of skills in digital marketing, employer branding development and media strategy to the African, HR, digital and marketing industry. They also plan to expand to digitally transform corporate and employer brands in the Middle East, … [Read more...] about Turn Left Media partners with The Social Craft
CRAFT LIQUOR, ARNO CARSTENS, WONDERBOOM LIGHT UP THE EAST RAND
CRAFT LIQUOR, ARNO CARSTENS, WONDERBOOM LIGHT UP THE EAST RAND: MyPR: CRAFT LIQUOR, ARNO CARSTENS, WONDERBOOM LIGHT UP THE EAST RAND: It’s all happening in Boksburg in November with an action-packed two-days at the East Rand Gin & Craft Liquor Festival, in association with Gin Passport SA, taking place on Saturday 2 and Sunday 3 November. Featuring over 20 of SA’s top … [Read more...] about CRAFT LIQUOR, ARNO CARSTENS, WONDERBOOM LIGHT UP THE EAST RAND
SA Craft Gin Awards 2019 Announced
SA Craft Gin Awards 2019 Announced: The results of the inaugural South African Craft Gin Awards, presented by Checkers LiquorShop, were announced at the Belmond Mount Nelson Hotel last night, acknowledging and celebrating the finest craft gins that our country has to offer. Twenty-six locally distilled craft gins received the highest accolade of Double Gold awards from an entry … [Read more...] about SA Craft Gin Awards 2019 Announced
