Marketers and brands need to adapt to the digital world customers already live in: In a connected world, marketers have more opportunities than ever to reach consumers and deliver marketing approaches that take advantage of those opportunities. At the Kantar TNS Integrated Marketing Forum, what consumers do in this world, and how marketing departments can best take advantage of … [Read more...] about Marketers and brands need to adapt to the digital world customers already live in
Customers
Digital’s future lies in the fingertips of its customers
Digital’s future lies in the fingertips of its customers: The 2016 IAB MIXX brought together marketers, advertising executives, publishers, and ad technologists to discuss digital advertising’s new world order. IAB president and CEO, Randall Rothenberg, foreshadowed many of the discussions in his opening address, as he declared that today’s consumers demand more … [Read more...] about Digital’s future lies in the fingertips of its customers
Samsung SA Launches Cyber-Booking Service in Major Cities Customers can now book ahead to enjoy a one hour repair service
Samsung SA Launches Cyber-Booking Service in Major Cities Customers can now book ahead to enjoy a one hour repair service : JOHANNESBURG, South Africa – 27 September, 2016 – The value we attach to our mobile devices today is such that many people would suggest that their phone is even more important than their health. Now, when you have an issue with your health, you … [Read more...] about Samsung SA Launches Cyber-Booking Service in Major Cities Customers can now book ahead to enjoy a one hour repair service
Future of Media Conference: Contiki Holidays are reaching new customers through VR
Future of Media Conference: Contiki Holidays are reaching new customers through VR: Virtual reality is thought by many to be the next platform after smart phones. At the Future of Media Conference in Johannesburg on Thursday, 21 July, Kelly Jackson, general manager of Contiki Holidays, gave those in attendance an example of how the use of VR has aided their quest to show … [Read more...] about Future of Media Conference: Contiki Holidays are reaching new customers through VR
Make mobile apps that engage customers every day
Make mobile apps that engage customers every day: Companies looking for a return on investment on the mobile apps they develop need to think carefully about how they will build value into their applications to ensure they create traction and keep users coming back. That’s according to Tracy Surkont, head of value-added services at Cellfind. Source: Media Update Submit … [Read more...] about Make mobile apps that engage customers every day