The era of connectivity is upon us and growing: As part of SPARK Media’s ethos to continually share ‘Insights that Ignite’ to the advertising and marketing industry, their latest ROOTS cell phone and internet penetration data has come under the spotlight - Gill Randall, joint CEO of SPARK Media, breaks down the results. Source: Media Update Submit your own … [Read more...] about The era of connectivity is upon us and growing
Growing
Corporate Social Investment is the new currency growing the bottom-line
Corporate Social Investment is the new currency growing the bottom-line: When it comes to growing your business, people are everything, be they staff, customers, or the community surrounding your brand. So says Glenda Mansfield, co-founder and marketing director of Marketing CSI SA (MCSISA). Source: Media Update Submit your own Press Release or get free content for your … [Read more...] about Corporate Social Investment is the new currency growing the bottom-line
BASA and British Council Connect ZA launch A Guide to Growing Creative Markets
BASA and British Council Connect ZA launch A Guide to Growing Creative Markets: Business and Arts South Africa in partnership with British Council Connect ZA launched a ground breaking project that aims to significantly impact the development and sustainability of South Africa’s creative market. The Guide is an open access online platform that is specifically focused on … [Read more...] about BASA and British Council Connect ZA launch A Guide to Growing Creative Markets
Trend Report: Justin Timberlake, SABC censorship, growing up, and the season finale of GoT
Trend Report: Justin Timberlake, SABC censorship, growing up, and the season finale of GoT: This was a busy week for Twitter, and once you get through all the SABC censorship trends, you’ll find Justin Timberlake’s Twitter oopsie, #GrowingUpWithMyName, #GrowingUpShy, and the season finale of GoT. Let’s get this Friday going! Source: Media Update Submit your own Press Release … [Read more...] about Trend Report: Justin Timberlake, SABC censorship, growing up, and the season finale of GoT
Neuromarketing: The growing advertising brain science
Neuromarketing: The growing advertising brain science: All of our actions are governed by a complex array of emotions and thought processes which, for a long time, scientists have gradually been unravelling. Applying these biological and social sciences to the study of consumer behaviour and responses to advertising stimuli is a relatively recent advancement that has spawned a … [Read more...] about Neuromarketing: The growing advertising brain science