Baby Boomers, here's how you can approach influencers: Word on the street is that Baby Boomers don’t trust social media influencers, and although this may be true, there is still a way for this generation to reach these individuals. Boomers, you’ve got the knowledge, experience and business acumen — now it’s just time to take on a different … [Read more...] about Baby Boomers, here’s how you can approach influencers
influencers
Are influencers still relevant during the global crisis?
Are influencers still relevant during the global crisis?: Influencers have proved to be a very powerful tool in endorsing products during lockdown as consumers are unprecedentedly relying on e-commerce. Here, media update's Pamela Manzenze dives into why influencers are still relevant during the Covid-19 pandemic. Source: media update Submit your own Press Release or get free … [Read more...] about Are influencers still relevant during the global crisis?
Humanz launches online academy for micro influencers
Humanz launches online academy for micro influencers: Humanz, an AI-powered platform for influencer campaigns of all levels, has announced the launch of The Humanz Influencer Marketing Academy. The initiative is a free online course that is designed to facilitate the successful collaboration between marketers and influencers. Source: media update Submit your own Press Release … [Read more...] about Humanz launches online academy for micro influencers
Boomers in PR, is it true you don’t trust influencers?
Boomers in PR, is it true you don't trust influencers?: It’s been said that Boomers who work in public relations (PR) don't trust influencers or the culture surrounding these individuals because they have been shown to be inauthentic. They would rather stick to mainstream media. media update’s Talisa Jansen van Rensburg takes a closer look at the validity of this … [Read more...] about Boomers in PR, is it true you don’t trust influencers?
Celebrity influencers bake up a storm on Vodacom’s ‘Baking with Ous Thandi’s’ YouTube show
Celebrity influencers bake up a storm on Vodacom’s ‘Baking with Ous Thandi’s’ YouTube show: This week, as part of its #MegYourDay campaign, Vodacom will launch the first episode of “Baking with Ous Thandi” on its YouTube channel. “Baking with Ous Thandi” is an eight-part 2:30min YouTube baking show featuring some of Mzansi’s top celebrity influencers including Kay Sibiya, Jimmy … [Read more...] about Celebrity influencers bake up a storm on Vodacom’s ‘Baking with Ous Thandi’s’ YouTube show