Introducing the Oglev Group: A PR and marketing agency in SA: The Oglev Group has announced its launch and is based in Johannesburg, South Africa. The integrated marketing and PR agency aims to help brands harness the power of culture to solve their biggest challenges by bringing its 'unconventional approach' and pushing the boundaries of creativity. Source: media … [Read more...] about Introducing the Oglev Group: A PR and marketing agency in SA
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How the Coronavirus Crisis Affects Your Business – B2B Marketing and PR
How the Coronavirus Crisis Affects Your Business – B2B Marketing and PR: Elsabe Booyens, Director Afrika Desk Author Johannesburg, 14 April 2020 – The reality of life during and post-COVID-19 has not fully sunk in yet, and its consequences for our businesses, organisations, economy, and society will play out over the rest of 2020 and beyond. We have probably all heard … [Read more...] about How the Coronavirus Crisis Affects Your Business – B2B Marketing and PR
The Rise of Coronavirus, Influencer Marketing, and Business Continuity
The Rise of Coronavirus, Influencer Marketing, and Business Continuity: Photo: Marc Olivier Jodoin – Unsplash CAPE TOWN, SOUTH AFRICA – While it’s not completely business as usual in light of the Coronavirus, R-Squared’s operations aren’t affected, and measures for business continuity have been taken in order to not disturb existing campaigns and projects, ensuring the … [Read more...] about The Rise of Coronavirus, Influencer Marketing, and Business Continuity
SA News: Marketing fundamentals with the 2019 BrandZ CMO panel
Marketing fundamentals with the 2019 BrandZ CMO panel: Ivan Moroke – CEO of Kantar’s Insights Division, South Africa – mentioned the importance of emotional cultural connection in this regard. There’s so much of it for brands here to capitalise on, as a ... Source: "South Africa" - BingNews A-B InBev cleared for South Africa Guinness deal: To read this article and more, … [Read more...] about SA News: Marketing fundamentals with the 2019 BrandZ CMO panel
Jolene Castelyn moves to head up marketing at Ricoh SA
Jolene Castelyn moves to head up marketing at Ricoh SA: Jolene Castelyn moves to head up marketing at Ricoh SA Ricoh SA has appointed Jolene Castelyn Head of Marketing. Castelyn was previously manager of the IT Distribution Channel at Ricoh SA, leading the team and creating the division’s marketing strategy, and has been promoted several times within the business. “The team is … [Read more...] about Jolene Castelyn moves to head up marketing at Ricoh SA