Small & Medium Businesses in East Africa must create time to innovate: Small & Medium Businesses in East Africa are resourceful and creative, yet many entrepreneurs lack the time and support they need to innovate in their businesses. Technology, government support and mentoring programmes all offer potential ways to address this challenge. That’s according to Billy … [Read more...] about Small & Medium Businesses in East Africa must create time to innovate
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Music; marketing’s new medium?
Music; marketing’s new medium?: Music is often used to connect people to emotions, feelings, memories and things under the surface. Brands like Coca-Cola and Lunch Bar, however, have shown that music can be a smart marketing tool and not only an emotional stimulant. Music connects, so why not connect people to brands the same way? Source: Media Update Submit your own Press … [Read more...] about Music; marketing’s new medium?
