Small screen goes big: mobile shapes up to be the TV of the future: The days of TV only being pushed to viewers on a large screen in the living room are coming to an end. In future, viewers will dictate what they will watch, when, on what device, and even what they will pay for it. This is according to digital entertainment and video on demand (VOD) services company, Discover … [Read more...] about Small screen goes big: mobile shapes up to be the TV of the future
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The Importance of Mobile Threat Defense
The Importance of Mobile Threat Defense: HummingBad. Stagefright. QuadRooter. Mobile malware and vulnerabilities have been making headlines well over the past year, and attacks are becoming a more common way for cybercriminals to steal sensitive data. We believe this trend – one that our research team encounters daily – is illustrated in the Gartner … [Read more...] about The Importance of Mobile Threat Defense
Orange accelerates Mobile Financial Services in Africa and sets up the Orange Money Compliance Expertise Centre (CECOM), a Mutualized Compliance Centre in Abidjan devoted to Orange Money
Orange accelerates Mobile Financial Services in Africa and sets up the Orange Money Compliance Expertise Centre (CECOM), a Mutualized Compliance Centre in Abidjan devoted to Orange Money: With the recent receipt of Electronic Money Establishment licenses (EME) in four countries (Senegal, Mali, Côte d’Ivoire and Guinea), Orange (www.Orange.com) has further … [Read more...] about Orange accelerates Mobile Financial Services in Africa and sets up the Orange Money Compliance Expertise Centre (CECOM), a Mutualized Compliance Centre in Abidjan devoted to Orange Money
MMA Forum: For mobile to be part of the future, it must know what motivates the past
MMA Forum: For mobile to be part of the future, it must know what motivates the past: Change happens in waves, which can be either tsunami in size, or incremental, the tide lapping against the rocks day after day. For marketers, the digital and mobile wave is here, but if these nascent channels are to create their own space in the tough ad spend game, understanding what came … [Read more...] about MMA Forum: For mobile to be part of the future, it must know what motivates the past
The new competitive advantage in mobile
The new competitive advantage in mobile: In a mobile-led world, it would be natural to assume that digital innovation or technical prowess is enough to get ahead of the competition. However, as our platforms become more sophisticated, the key to mobile success becomes simpler. The primary source of competitive advantage in mobile is content, says Enver Gronewald, CCM director … [Read more...] about The new competitive advantage in mobile
