motivates

MMA Forum: For mobile to be part of the future, it must know what motivates the past: Change happens in waves, which can be either tsunami in size, or incremental, the tide lapping against the rocks day after day. For marketers, the digital and mobile wave is here, but if these nascent channels are to create their own space in the tough ad spend game, understanding what came … [Read more...] about MMA Forum: For mobile to be part of the future, it must know what motivates the past