Burger King launches new Augmented Reality game: BURGER KING®, has launched a new augmented reality game, Defend The King, where children will be able to swipe away robots and collect crowns while they play. Source: Media Update Submit your own Press Release or get free content for your publication. My Press Release (MyPR) provides free South African targeted content and … [Read more...] about Burger King launches new Augmented Reality game
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Virtual Reality and chatbots to dominate brand interactions by 2020
Virtual Reality and chatbots to dominate brand interactions by 2020: The relationship brands have with their customers is set to undergo a technological revolution causing the number of human-to-human interactions to fall significantly, according to new research released by Oracle. Source: Media Update Submit your own Press Release or get free content for your … [Read more...] about Virtual Reality and chatbots to dominate brand interactions by 2020
Augmented Reality is altering the playing field for savvy brands
Augmented Reality is altering the playing field for savvy brands: In 2011, artist Amir Baradaran shocked and delighted French citizens by creating an Augmented Reality (AR) app that transformed their beloved Mona Lisa painting. So says Jason Ried, MD of Fuzzy Logic. Source: Media Update Submit your own Press Release or get free content for your publication. My Press … [Read more...] about Augmented Reality is altering the playing field for savvy brands
The reality of marketing in a virtual world
The reality of marketing in a virtual world: The worlds of advertising and marketing shift regularly. Now, with virtual reality (VR) in the mix, things have been shaken up again. In a big way. So says Nicole Samakosky, content strategist at Cavalry Media. Source: Media Update Submit your own Press Release or get free content for your publication. My Press Release (MyPR) … [Read more...] about The reality of marketing in a virtual world
Augmented Reality: Is there life after Pokemon Go?
Augmented Reality: Is there life after Pokemon Go?: There are two words on everyone’s lips at the moment: Pokemon Go. The sudden craze surrounding the game is not a surprise, though. Pokemon is, and always has been, a popular trend among all ages, and adding augmented reality (AR) to the mix makes it all the more exciting. But is there life for augmented reality after Pokemon … [Read more...] about Augmented Reality: Is there life after Pokemon Go?
