Five reasons why OREO’s marketing strategy hits the spot: OREO’s marketing strategy is one that all brands can learn from. This little cookie has a big personality and a strong online presence. But, why is that? Here, media update’s Talisa Jansen van Rensburg takes a look at five reasons why OREO is winning at the marketing game. Source: media update Submit your … [Read more...] about Five reasons why OREO’s marketing strategy hits the spot
Reasons
Three reasons why brand storytelling is the future of marketing
Three reasons why brand storytelling is the future of marketing: Making brand storytelling a part of your marketing strategy can help you acquire what’s becoming the world’s upcoming most expensive commodity: human attention. media update’s Nakedi Phala takes you through a discussion on why storytelling as a marketing tactic is the way to go. Source: … [Read more...] about Three reasons why brand storytelling is the future of marketing
Four reasons to fall in love with a career in PR
Four reasons to fall in love with a career in PR: A career in public relations is about so much more than making sure your client maintains a positive reputation. Working in PR gives you a reason to wake up in the morning (and occasionally, go to bed at midnight). But once you take a closer look at the PR industry, you might just fall in love ... Source: media update Submit … [Read more...] about Four reasons to fall in love with a career in PR
Three reasons why word-of-mouth marketing matters
Three reasons why word-of-mouth marketing matters: Word-of-mouth marketing is a strategy that often falls at the wayside in favour of clout-chasing social media tactics. However, this should not be the case. Organic marketing is back and word of mouth is the way to attract and engage with your audience. Source: media update Submit your own Press Release or get free … [Read more...] about Three reasons why word-of-mouth marketing matters
Three reasons why local news is vital for South Africans
Three reasons why local news is vital for South Africans: Local news isn't something that should be undermined or undervalued — especially in South Africa. The medium is so important because it is the watchdog that every suburb needs — it is the voice representing the current affairs that impact people every day. Source: media update Submit your own Press Release … [Read more...] about Three reasons why local news is vital for South Africans