At the recent South African Service Awards, the purple-brand First Car Rental scooped the illustrious ‘Most Consistent Performer over the Past Three Years’ Award defeating all of South Africa’s big industry and retail contenders. The 2013/2014 awards were held on 11 April at the Fire and Ice! Melrose Arch. This highest accolade means that First Car Rental customers have … [Read more...] about Simply Purple