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Strategic

Strategic Marketing Africa seeks the great African middle class

4 April 2016 By admin

The much-vaunted growth of the African middle class has been a catalyst for attracting significant investment to the continent, particularly in consumer-based industries.  Read more on: Media Update Submit your own Press Release or get free content for your publication. My Press Release (MyPR) provides free South African targeted content and press releases for on and … [Read more...] about Strategic Marketing Africa seeks the great African middle class

The IMM Journal of Strategic Marketing focuses on contact and call centres

10 March 2016 By admin

In its 2013 Global Contact Centre Benchmarking Report, UK-based contact centre outsourcing specialist, Merchants, arguably said it all: “South Africa has the most inconsistent customer experience of all countries tested.”  Read more on: Media Update Submit your own Press Release or get free content for your publication. My Press Release (MyPR) provides free South … [Read more...] about The IMM Journal of Strategic Marketing focuses on contact and call centres

Strategic direction around South Africa’s health policy has deteriorated to almost nothing | The Conversation

12 February 2016 By admin

South Africa's strategic direction around health policy has deteriorated to almost nothing. ShutterstockHealth did not get significant attention in South African President Jacob Zuma’s State of the Nation address. The main points he mentioned included the fact that life expectancy had significantly improved to 62 years across all genders; that the HIV policy introduced in … [Read more...] about Strategic direction around South Africa’s health policy has deteriorated to almost nothing | The Conversation

African e-commerce is gaining traction, finds Strategic Marketing Africa

25 November 2015 By admin

With its young, tech-savvy population, increasing urbanisation and fast-growing middle class, Africa seems a natural fit for e-commerce.  Read more on: Media Update Submit your own Press Release or get free content for your publication. My Press Release (MyPR) provides free South African targeted content and press releases for on and off line publishers and media. … [Read more...] about African e-commerce is gaining traction, finds Strategic Marketing Africa

MiX Telematics Concludes Strategic Revie …

27 August 2015 By admin

MiX Telematics Limited, a leading global provider of fleet and mobile asset management solutions delivered as Software-as-a-Service to customers in over 120 countries, today announced that its Board of Directors has concluded its previously announced review of the Company‘s strategic alternatives. This extensive review, conducted with guidance from external advisors, … [Read more...] about MiX Telematics Concludes Strategic Revie …

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