Three tips for managing a PR team: The world of public relations operates at a breakneck pace, making it crucial that your PR team is constantly on the ball. However, building and managing the dream squad is no easy feat. media update’s Taylor Goodman provides three tips to having your team running like a well-oiled machine. Source: media update Submit your own Press … [Read more...] about Three tips for managing a PR team
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Three things PR pros need to do to avoid a crisis: SA edition
Three things PR pros need to do to avoid a crisis: SA edition: Public relations professionals need to be cautious when creating campaigns for their clients in order to steer clear of creating a crisis — especially in a country like South Africa. There needs to be a lot of thought in the messages that are being sent out because this audience is so diverse. Keen to learn … [Read more...] about Three things PR pros need to do to avoid a crisis: SA edition
Three steps to becoming a media analyst
Three steps to becoming a media analyst: Media analysts have an affinity for numbers, but you probably already knew that — you’ve been thinking about your career as an analyst for a while now, says the team at brand and media intelligence agency Focal Points. But how exactly do you go about becoming one? Source: media update Submit your own Press Release or get … [Read more...] about Three steps to becoming a media analyst
Three social media crisis examples to learn from in 2020
Three social media crisis examples to learn from in 2020: When it comes to a social media crisis, you can try your best to prep for it and extinguish the flames while it’s happening, says the team at content management platform amaSocial. However, the best way to prevent a blunder from happening again is to learn from the examples of yesteryear — starting with … [Read more...] about Three social media crisis examples to learn from in 2020
Top three secrets for successful advertising
Top three secrets for successful advertising: There are many factors that make up a successful advertising campaign, and they’re often overlooked, says the team at Adclip. Knowing how to create an ad doesn’t necessarily lead to a riveting campaign — there are a few secrets that few advertisers know about. Here, the team reveals what they are. Source: media … [Read more...] about Top three secrets for successful advertising