When to cut ties with a client: Three red flags revealed: PR is all about building and maintaining a strong reputation for clients, but they also need to protect their own image. Although agencies should try to avoid firing a client, sometimes, it is a must when their own reputation is at risk. But how do you know when it’s time? Source: media update Submit your own … [Read more...] about When to cut ties with a client: Three red flags revealed
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RAPT Creative creates digital campaigns for three HEINEKEN SA brands
RAPT Creative creates digital campaigns for three HEINEKEN SA brands: RAPT Creative, a strategic and executional through-the-line agency, has indicated that it has been charged with creating digital campaigns HEINEKEN South Africa brands Strongbow Cider, Windhoek Beer and Fox Dry Cider. The account win followed RAPT's successful campaigns that it had already developed … [Read more...] about RAPT Creative creates digital campaigns for three HEINEKEN SA brands
Three benefits of social media for brands
Three benefits of social media for brands: More than just a novelty, social media allows users to effectively create and distribute content to their customers. You might be wondering: What are the benefits? media update's Pamela Manzenze takes a look. Source: media update Submit your own Press Release or get free content for your publication. My Press Release (MyPR) provides … [Read more...] about Three benefits of social media for brands
Three skills PR pros have learned from the pandemic
Three skills PR pros have learned from the pandemic: The PR industry has been shaken up by the Covid-19 pandemic and lockdown, as purposeful communications becomes more important than ever. In a climate of uncertainty, it’s crucial for the PR industry to reflect on what we have learned. Source: media update Submit your own Press Release or get free content for your … [Read more...] about Three skills PR pros have learned from the pandemic
Three PR trends that have been accelerated by COVID
Three PR trends that have been accelerated by COVID: Certain industries have had to adjust and find new ways of working to adapt to their changing environment, and the PR industry has proven to be among the most agile when it comes to adjusting to new ways of working, says Cecily McLane, account director at FleishmanHillard. Source: media update Submit your own … [Read more...] about Three PR trends that have been accelerated by COVID