The enduring value of mystery shopping: Just the term ‘mystery shopping’ has somewhat of an exciting ring to it, but does the practice still have valuable insights to offer in the data-driven era of market research? It certainly does when it comes to evaluating the customer journey, say industry players. But it’s not without drawbacks and limitations.
Source: Media Update
Submit your own Press Release or get free content for your publication.
My Press Release (MyPR) provides free South African targeted content and press releases for on and off line publishers and media. Registering on MyPR enables public relations companies and practitioners to post articles under their own author name. Public Relations Companies and practitioners, event organisers, sports and political writers use MyPR as a distribution mechanism for their press releases, content, images and news. A forever free subscription allows publishers and media free access to all press releases, content and images on MyPR.
This press release is courtesy of WP Robot plugin – CLICK HERE to learn more about WP Robot for WordPress – a massive time and money saver.
