Africa Ride would like to condemn the violence that happened on Friday 10 March at OR Tambo airport.
This is after chaos erupted at the airport when taxi meter drivers closed down the R24 freeway, causing huge traffic delays and commuters missing their air flights.
A statement has been released by Founder, CEO of Africa Ride – Thabo Eric Mashale: “We would like to condemn the violence that happened on Friday 10 March at OR Tambo airport. You see, our biggest enemy is ourselves – when we fight against each other we become a laughing stock to others. We need to be able to identify & create what the customer needs, and that is how to ensure the customers will come. You can’t attract customers by forcing them to come & use your business. However, you can attract customers by creating value, and thereby entice them to come & use your business.
Let us STOP using violence as a means to solve a problem.”
Africa Ride has created something valuable for taxi drivers, in order for them to have a share & own in the Africa Ride business. And when we do that, we will be able to succeed. Our biggest enemy is not “Uber”, but rather ourselves.
Once we understand how the system works, & how it has been designed against us, we can then work together, instead of fighting against ourselves, to create a new value-chain system that will benefit not just the drivers, but the customers we are transporting on a daily basis too.”
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