{"id":118414,"date":"2018-07-15T14:47:38","date_gmt":"2018-07-15T12:47:38","guid":{"rendered":"http:\/\/www.myza.co.za\/cape-hip-hop-keeps-alive-tradition-of-rapping-in-the-voices-of-the-less-thans-the-conversation\/"},"modified":"2018-07-15T14:47:38","modified_gmt":"2018-07-15T12:47:38","slug":"cape-hip-hop-keeps-alive-tradition-of-rapping-in-the-voices-of-the-less-thans-the-conversation","status":"publish","type":"post","link":"https:\/\/www.myza.co.za\/press\/cape-hip-hop-keeps-alive-tradition-of-rapping-in-the-voices-of-the-less-thans-the-conversation\/","title":{"rendered":"Cape hip-hop keeps alive tradition of rapping in the voices of the &#8216;less thans&#8217; | The Conversation"},"content":{"rendered":"<p><a target=\"_blank\" target=\"_blank\" rel=\"nofollow\" href=\"http:\/\/theconversation.com\/cape-hip-hop-keeps-alive-tradition-of-rapping-in-the-voices-of-the-less-thans-98589\">Cape hip-hop keeps alive tradition of rapping in the voices of the &#8216;less thans&#8217;<\/a>: <\/p>\n<figure><img decoding=\"async\" src=\"https:\/\/images.theconversation.com\/files\/227385\/original\/file-20180712-27027-4chq9f.jpg?ixlib=rb-1.1.0&amp;q=45&amp;auto=format&amp;w=496&amp;fit=clip\" \/><figcaption><span class=\"caption\">Prophets of da City.<\/span> <span class=\"attribution\">Facebook<\/span><\/figcaption><\/figure>\n<p>The Cape region of South Africa has long had a vibrant tradition of protest hip-hop music. Cape hip-hop culture has had much to protest about: Colonialism, apartheid, inequality and monolingualism \u2013 the use of one, usually dominant, language. For rap groups like the deeply political 1990s crew, Prophets of da City(POC), the challenge was always to present an accurate picture of where they came from, and what their own and their people\u2019s struggles were.<\/p>\n<p>Since colonialism, monolingualism has been the preferred way to define communication in South Africa. This has been tied to the practice of racialising (mainly) black, coloured, and Indian citizens along lines of race, language purity and fealty to the state. The justification for this was that multilingualism \u2013 the use of more than two languages \u2013 would confuse and complicate everyday communication, particularly the linguistic goals of colonialism and the apartheid state.<\/p>\n<p>POC became the first rap group on the Cape hip-hop scene to sign a recording contract with a major South African record company, Teal Trutone. They came to prominence in the deeply violent late 1980s as well as early 1990s as the count down to the end of apartheid was beginning.<\/p>\n<p>Early on, POC realised they had to make a strategic linguistic decision \u2013 to perform multilingual lyrics and music, versus monolingual lyrics and music, which at the time (and given the political climate of the apartheid government) would threaten to block out potential listeners. As POC rapper Shaheen Ariefdien put it in an interview in the early 1990s with academic Adam Haupt: <\/p>\n<blockquote>\n<p>Hip-hop took the language of the \u2018less thans\u2019 and embraced it, paraded it, and made it sexy to the point that there is an open pride about what constituted \u2018our\u2019 style\u2026 to express local reworkings of hip-hop.<\/p>\n<\/blockquote>\n<p>POC embraced the multilingual practices of the \u201cless thans\u201d, the downtrodden. In particular they celebrated languages such as such as Black South African English, Cape Flats English, Cape Coloured English, and especially <em>Kaaps<\/em>, a black township version of Afrikaans. <em>Kaaps<\/em> is a working class tongue that stems from the same language roots but is distinctly different to the mainly white <em>Algemeen Beskaafde Afrikaans<\/em> which was the official language of the ruling class under apartheid.<\/p>\n<p>At first, the group\u2019s rap music was set to <em>Kaaps<\/em> lyrics and a local variety of English, but later gradually expanded to an isiXhosa and Jamaican patois, peppered with various accents. This was an inclusive form of multilingualism, a signal what could be possible if the multilingualism of the \u201cless thans\u201d was taken into consideration.<\/p>\n<h2>Apartheid censorship<\/h2>\n<p>POC\u2019s debut album was called Our World (1990), followed by Boomstyle (1991), Age of Truth (1993), Phunk Phlow (1994), Universal Souljaz (1995) and Ghetto Code (1997).<\/p>\n<p>The group\u2019s early music was produced under the turbulence of apartheid censorship. At the time POC revised their linguistic strategy and began in earnest to paint an authentic and truly multilingual picture of marginalisation in South Africa.<\/p>\n<p>Take their song \u201cSlang 4 your Ass\u201d (from Universal Souljaz). Rapper Ariefdien takes his imagined listener on a lyrical journey as he draws different languages and cultural expressions of what it is like to live in a multicultural and multiracial township.<\/p>\n<blockquote>\n<p>Alles in die haak broetjie, tjek \u2018it ja. (Everything is in order brother, check it yes.)<\/p>\n<p>Solang die ding ruk is dit tzits ounse (As long as its moving along, it\u2019s ok guys)<\/p>\n<p>Is mos soe my broe\u2019! (Just like that my brother!)<\/p>\n<p>Djy wiet dan (You know).<\/p>\n<p>Phashaz, hola ghanzaan (I\u2019m ok, how are you?)<\/p>\n<p>Sien djy my broe (You see my brother)<\/p>\n<p>die bra kick \u2018n ander flavou\u2019 uit my broe\u2019 (That brother kicks a different beat my brother).<\/p>\n<\/blockquote>\n<p>The lyrics open up to the outsider how typically multilingual greetings are performed in the township. Multilingualism is celebrated and an array of voices, suppressed by the apartheid government (thankfully unsuccessfully), are given permanence, on wax and in song. It is the sound of inclusivity.<\/p>\n<h2>Language, lyric and rhyme<\/h2>\n<p>The main protagonist of the song then colours in the picture to the listener through language, lyric and rhyme:  <\/p>\n<blockquote>\n<p>I\u2019m walking around with a head full of thought<\/p>\n<p>Mixting it with my Township Talk<\/p>\n<p>Like<\/p>\n<p>hoe issit? (how are you?)<\/p>\n<p>is djy alright? (Are you alright?)<\/p>\n<p>ek is (I am)<\/p>\n<p>en tjek (Check it out)<\/p>\n<p>dialect into the mic<\/p>\n<p>djy kry? (You see?)<\/p>\n<p>Then I flex it the other way<\/p>\n<p>making them wonder what is going on<\/p>\n<p>Where could this man be from?<\/p>\n<p>Well we get to that later.<\/p>\n<\/blockquote>\n<p>Ariefdien takes the listener through the ghetto, and showcases what multilingual skills were needed to interact with multilingual speakers.<\/p>\n<p>The message is that you can\u2019t box identities that have been forged through multilingual living in the ghettos of South Africa. The lyrics celebrate ghetto culture, but also protest stereotypes that seek to harm.<\/p>\n<h2>Variety of tongues<\/h2>\n<p>The multilingual tradition in Cape hip-hop continues today. Like Prophets of da City back in the 1990s, rappers still protest in a variety of tongues, often in the same song. It was heard when rap artists added their voices to the recent growing student protests and against the failings on democracy by the African National Congress government. <\/p>\n<figure>             <iframe loading=\"lazy\" width=\"440\" height=\"260\" src=\"https:\/\/www.youtube.com\/embed\/MXuXpBrYl2Y?wmode=transparent&amp;start=0\" frameborder=\"0\" allowfullscreen><\/iframe><figcaption><span class=\"caption\">20 Years of Democracy \/mockery.<\/span><\/figcaption><\/figure>\n<p>This music legacy goes unnoticed by mainstream media although it\u2019s given a lot of attention on social media. An example is \u201c20 Years of Democracy\/ Demockery\u201d featuring Crosby, Teba, Spencer, Youngsta CPT, Trenton, Mthunzi, Leandro, Mkosi, Cream, Hipe, Sammy Sparks, Whosane, Clem Reuben and Emile YX?. This release brought together a powerful multilingual ensemble of voices and styles of speaking. Add to that \u201cMust Fall\u201d by Emile YX? featuring Java, Linkris the Genius, Black Athena, Daddy Spencer, Crosby and Khusta, and it\u2019s clear Cape hip-hop will continue to speak loudly to power.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/counter.theconversation.com\/content\/98589\/count.gif\" alt=\"The Conversation\" width=\"1\" height=\"1\" \/> <\/p>\n<p class=\"fine-print\"><em><span>Quentin Williams does not work for, consult, own shares in or receive funding from any company or organisation that would benefit from this article, and has disclosed no relevant affiliations beyond their academic appointment.<\/span><\/em><\/p>\n<p><small><strong>Source:<\/strong> <a target=\"_blank\" rel=\"nofollow\" href=\"http:\/\/theconversation.com\/cape-hip-hop-keeps-alive-tradition-of-rapping-in-the-voices-of-the-less-thans-98589\">The Conversation \u2013 Articles (AFRICA)<\/a><\/small><br \/>\n<\/p>\n<p>Read more on <a target=\"_blank\" href=\"http:\/\/theconversation.com\" target=\"_blank\">The Conversation<\/a>.<\/p>\n<p><strong>Join the fun:<\/strong> <a target=\"_blank\" href=\"http:\/\/www.myza.co.za\/add-your-event\/\">Add Your event<\/a> | <a target=\"_blank\" href=\"http:\/\/www.mypr.co.za\/submit\">Submit a Press Release<\/a> | <a target=\"_blank\" href=\"http:\/\/www.myza.co.za\/directory\/\">Add your listing<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Cape hip-hop keeps alive tradition of rapping in the voices of the &#8216;less thans&#8217;: Prophets of da City. Facebook The Cape region of South Africa has long had a vibrant tradition of protest hip-hop music. Cape hip-hop culture has had much to protest about: Colonialism, apartheid, inequality and monolingualism \u2013 the use of one, usually [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_genesis_hide_title":false,"_genesis_hide_breadcrumbs":false,"_genesis_hide_singular_image":false,"_genesis_hide_footer_widgets":false,"_genesis_custom_body_class":"","_genesis_custom_post_class":"","_genesis_layout":"","ngg_post_thumbnail":0,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2}},"categories":[4584],"tags":[12482,3088,8890,13011,6780,3612,31378,31379,5773,9750],"class_list":{"0":"post-118414","1":"post","2":"type-post","3":"status-publish","4":"format-standard","6":"category-africa-news-2","7":"tag-alive","8":"tag-cape","9":"tag-conversation","10":"tag-hiphop","11":"tag-keeps","12":"tag-less","13":"tag-rapping","14":"tag-thans","15":"tag-tradition","16":"tag-voices","17":"entry"},"jetpack_publicize_connections":[],"jetpack_featured_media_url":"","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/www.myza.co.za\/press\/wp-json\/wp\/v2\/posts\/118414","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.myza.co.za\/press\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.myza.co.za\/press\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.myza.co.za\/press\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.myza.co.za\/press\/wp-json\/wp\/v2\/comments?post=118414"}],"version-history":[{"count":0,"href":"https:\/\/www.myza.co.za\/press\/wp-json\/wp\/v2\/posts\/118414\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.myza.co.za\/press\/wp-json\/wp\/v2\/media?parent=118414"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.myza.co.za\/press\/wp-json\/wp\/v2\/categories?post=118414"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.myza.co.za\/press\/wp-json\/wp\/v2\/tags?post=118414"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}