{"id":157431,"date":"2020-02-27T04:50:48","date_gmt":"2020-02-27T02:50:48","guid":{"rendered":"https:\/\/www.myza.co.za\/free-k53-help-guides-for-all-south-africans\/"},"modified":"2020-02-27T04:50:48","modified_gmt":"2020-02-27T02:50:48","slug":"free-k53-help-guides-for-all-south-africans","status":"publish","type":"post","link":"https:\/\/www.myza.co.za\/press\/free-k53-help-guides-for-all-south-africans\/","title":{"rendered":"Free K53 Help Guides For All South Africans"},"content":{"rendered":"

MyPR<\/a>: Free K53 Help Guides For All South Africans<\/a>:<\/strong> <\/p>\n

AutoTrader, South Africa\u2019s largest and most trusted motoring marketplace, has invested in making the K53 learner\u2019s book available free of charge to all South Africans via Help Guides.<\/p>\n

Leveraging the reach of one of the most visited sites in the country, AutoTrader\u2019s goal is to champion wider access to the K53 manual as a crucial step to greater mobility and financial freedom to many.<\/p>\n

\u201cAs one of SA\u2019s leading online auto trading sites, we have the opportunity to assist many South Africans,\u201d said George Mienie, AutoTrader CEO. \u201cObtaining a driving license is a necessary step toward finding personal mobility.\u201d<\/p>\n

AutoTrader\u2019s free K53 manual is available to download and boasts a separate learner\u2019s manual, car driver\u2019s manual and a motorcycle manual. \u201cTo date, the guides have been downloaded over 15,000 times\u201d reports Mienie. Not only is the book free to obtain, it is supported by parking and driver tip videos too.<\/p>\n

The research undertaken by Statistics South Africa revealed multiple areas in which the lives of ordinary South Africans through access to better transport options.<\/p>\n

2013\u2019s report \u2018Gender Series Volume III: Gender patterns in Transport\u2019 detailed that only 27% of eligible South Africans hold a driver\u2019s license, and men are twice as likely to have one as women.<\/p>\n

\u201cFemale carers of children, the sick or the elderly are the most disadvantaged when it comes to accessing transport options,\u201d said Mienie \u201cDomestic responsibilities make trip scheduling complex, and it is for these women that a personal license and ultimately personal transport would be hugely beneficial.\u201d<\/p>\n

Casting the net wider, AutoTrader\u2019s market research anticipates shared-ownership of cars as a major local trend that will outpace ride-sharing services, making drivers licenses even more desirable.<\/p>\n

Sentiments gathered from AutoTrader\u2019s social media channels and SA\u2019s leading automotive online platform AutoTrader, reveal that a driver\u2019s license is seen as the key to upward mobility with regards to earning capacity, especially by students entering the job market. Interestingly, actually owning a car is seen as secondary.<\/p>\n

And it is not only in the four-wheeled arena that license access could make a difference.<\/p>\n

At the inaugural Motorcycle Industry Stakeholder Summit held in May 2019, AutoTrader presented research findings that pointed to a mostly untapped sector of smaller-engined motorbikes, where the opportunity to solve commuter problems and provide a new source of income is vast.<\/p>\n

\u201cCurrently the motorbike market is considered for leisure use or status purchases. But bikes between 150cc and 500cc are generally more affordable. This opens up new commuting and even earning options,\u201d said Mienie. \u201cThe first step to accessing that mobility is passing the K53 examination.\u201d<\/p>\n

The free AutoTrader K53 book can be downloaded at https:\/\/k53.autotrader.co.za\/<\/p>\n

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\n","protected":false},"excerpt":{"rendered":"

MyPR: Free K53 Help Guides For All South Africans: AutoTrader, South Africa\u2019s largest and most trusted motoring marketplace, has invested in making the K53 learner\u2019s book available free of charge to all South Africans via Help Guides. Leveraging the reach of one of the most visited sites in the country, AutoTrader\u2019s goal is to champion […]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_genesis_hide_title":false,"_genesis_hide_breadcrumbs":false,"_genesis_hide_singular_image":false,"_genesis_hide_footer_widgets":false,"_genesis_custom_body_class":"","_genesis_custom_post_class":"","_genesis_layout":"","ngg_post_thumbnail":0,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2}},"categories":[3331],"tags":[25,1737,77,3333],"class_list":{"0":"post-157431","1":"post","2":"type-post","3":"status-publish","4":"format-standard","6":"category-cape-town","7":"tag-cape-town-2","8":"tag-government","9":"tag-municipality","10":"tag-mycapetown-co-za","11":"entry"},"jetpack_publicize_connections":[],"jetpack_featured_media_url":"","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/www.myza.co.za\/press\/wp-json\/wp\/v2\/posts\/157431","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.myza.co.za\/press\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.myza.co.za\/press\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.myza.co.za\/press\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.myza.co.za\/press\/wp-json\/wp\/v2\/comments?post=157431"}],"version-history":[{"count":0,"href":"https:\/\/www.myza.co.za\/press\/wp-json\/wp\/v2\/posts\/157431\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.myza.co.za\/press\/wp-json\/wp\/v2\/media?parent=157431"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.myza.co.za\/press\/wp-json\/wp\/v2\/categories?post=157431"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.myza.co.za\/press\/wp-json\/wp\/v2\/tags?post=157431"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}