{"id":165755,"date":"2020-09-14T20:08:21","date_gmt":"2020-09-14T18:08:21","guid":{"rendered":"https:\/\/www.africa-newsroom.com\/press\/united-states-and-pepsico-egyptchipsy-for-food-industries-renew-partnership-in-egypt-to-improve-farmer-livelihoods?lang=en"},"modified":"2020-09-14T20:08:21","modified_gmt":"2020-09-14T18:08:21","slug":"united-states-and-pepsico-egypt-chipsy-for-food-industries-renew-partnership-in-egypt-to-improve-farmer-livelihoods","status":"publish","type":"post","link":"https:\/\/www.myza.co.za\/press\/united-states-and-pepsico-egypt-chipsy-for-food-industries-renew-partnership-in-egypt-to-improve-farmer-livelihoods\/","title":{"rendered":"United States and PepsiCo Egypt\/Chipsy for Food Industries Renew Partnership in Egypt to Improve Farmer Livelihoods"},"content":{"rendered":"<p><a href=\"https:\/\/www.africa-newsroom.com\/files\/large\/0ce0ebdee6af2f0\" target=\"_blank\" rel=\"noopener noreferrer\"><img decoding=\"async\" src=\"https:\/\/www.africa-newsroom.com\/files\/large\/0ce0ebdee6af2f0\" alt=\"U.S. Embassy - Cairo, Egypt\" style=\"max-width:500px\" \/><\/a><br \/><a href=\"https:\/\/www.africa-newsroom.com\/files\/download\/0ce0ebdee6af2f0\">Download logo<\/a><\/p>\n<p>The U.S. government, through the U.S. Agency for International Development (USAID) and Chipsy for Food Industries, a PepsiCo Egypt company, renewed a partnership that boosts the productivity of farmers and builds a more transparent and sustainable potato supply chain.&nbsp; U.S. Ambassador Jonathan Cohen, PepsiCo Egypt CEO Mohamed Shelbaya, USAID Mission Director Leslie Reed, and PepsiCo Regional Manager for Sustainable Agriculture Reuben Blackie participated.<\/p>\n<\/p>\n<p>The partnership empowers Egyptian smallholder farmers to establish reliable market linkages, increase crop quality and yields, and progress toward internationally recognized standards for sustainable agriculture.&nbsp; During the first year of the partnership, farmers received training and technical recommendations on good agricultural practices, such as targeted use of irrigation and fertilizer.&nbsp; As a result, in the 2019\/2020 growing season, hundreds of farmers in Beni Suef significantly increased quality and yield and cut costs, tripling profits. &nbsp;&nbsp;<\/p>\n<p>U.S. Ambassador Jonathan Cohen noted: &ldquo;This partnership is helping farmers to increase their incomes and improve the well-being of their families.&rdquo;&nbsp;<\/p>\n<p>Over the next two years, USAID and Chipsy for Food Industries will expand activities to farmers in the Menoufia and Minya governorates and plan to reach 2,500 farmers by 2023.&nbsp; Ultimately, Chipsy plans to use this model throughout its entire smallholder supply chain in Egypt.&nbsp; PepsiCo Egypt also positively impacts Egypt&rsquo;s farming communities through initiatives such as its locally grown seeds program, which enables the company to produce 100% locally sourced potato chips.&nbsp;<\/p>\n<p>Mohamed Shelbaya, CEO of PepsiCo Egypt said: &ldquo;For 70 years, developing the agricultural sector has been, and will continue to be one of our top priorities.&nbsp; We have been working closely with the smallholder farmers who are the cornerstone of our agriculture business to develop their capabilities to meet global standards of quality and productivity.&nbsp; Today, we are honored to renew our cooperation with USAID to improve the livelihoods of the smallholder Egyptian farmers by providing them with the technical know-how and the sustainable agriculture practices, to include these farmers in Chipsy&rsquo;s supply chain.&rdquo;&nbsp;<\/p>\n<p>This partnership is part of the U.S. government&rsquo;s ongoing support to Egypt&rsquo;s agricultural sector, which is helping farmers in Upper Egypt become more self-reliant by establishing connections to domestic and international markets, gaining access to finance, and increasing adherence to food and safety practices.&nbsp;<\/p>\n<p>Since 1978, the American people have invested over $30 billion to further support Egypt&rsquo;s economic development.&nbsp; To find out more about USAID&rsquo;s work in Egypt, please see <a href=\"https:\/\/www.usaid.gov\/egypt\">https:\/\/www.usaid.gov\/egypt<\/a>, and follow @USAIDEgypt on Facebook and Twitter.&nbsp;<\/p>\n<p><i>Distributed by APO Group on behalf of U.S. Embassy &#8211; Cairo, Egypt.<\/i><\/div>\n<p> <a href=\"https:\/\/www.africa-newsroom.com\/\">Source: Africa Newsroom &#8211; APO<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Download logo The U.S. government, through the U.S. Agency for International Development (USAID) and Chipsy for Food Industries, a PepsiCo Egypt company, renewed a partnership that boosts the productivity of farmers and builds a more transparent and sustainable potato supply chain.&nbsp; U.S. Ambassador Jonathan Cohen, PepsiCo Egypt CEO Mohamed Shelbaya, USAID Mission Director Leslie Reed, [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":165756,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_genesis_hide_title":false,"_genesis_hide_breadcrumbs":false,"_genesis_hide_singular_image":false,"_genesis_hide_footer_widgets":false,"_genesis_custom_body_class":"","_genesis_custom_post_class":"","_genesis_layout":"","ngg_post_thumbnail":0,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2}},"categories":[4584],"tags":[4585],"class_list":{"0":"post-165755","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-africa-news-2","8":"tag-apo","9":"entry"},"jetpack_publicize_connections":[],"jetpack_featured_media_url":"https:\/\/www.myza.co.za\/press\/wp-content\/uploads\/2020\/09\/united-states-and-pepsico-egypt-chipsy-for-food-industries-renew-partnership-in-egypt-to-improve-farmer-livelihoods.jpg","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/www.myza.co.za\/press\/wp-json\/wp\/v2\/posts\/165755","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.myza.co.za\/press\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.myza.co.za\/press\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.myza.co.za\/press\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.myza.co.za\/press\/wp-json\/wp\/v2\/comments?post=165755"}],"version-history":[{"count":0,"href":"https:\/\/www.myza.co.za\/press\/wp-json\/wp\/v2\/posts\/165755\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.myza.co.za\/press\/wp-json\/wp\/v2\/media\/165756"}],"wp:attachment":[{"href":"https:\/\/www.myza.co.za\/press\/wp-json\/wp\/v2\/media?parent=165755"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.myza.co.za\/press\/wp-json\/wp\/v2\/categories?post=165755"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.myza.co.za\/press\/wp-json\/wp\/v2\/tags?post=165755"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}