{"id":166384,"date":"2020-09-22T11:42:45","date_gmt":"2020-09-22T09:42:45","guid":{"rendered":"https:\/\/mypr.co.za\/?p=94199"},"modified":"2020-09-22T11:42:45","modified_gmt":"2020-09-22T09:42:45","slug":"because-we-are-love-letter-to-the-nation-from-freshlyground-founders-zolani-aron-and-the-mzansi-all-stars","status":"publish","type":"post","link":"https:\/\/www.myza.co.za\/press\/because-we-are-love-letter-to-the-nation-from-freshlyground-founders-zolani-aron-and-the-mzansi-all-stars\/","title":{"rendered":"Because We Are \u2013 Love Letter to the Nation from Freshlyground Founders Zolani & Aron and the Mzansi All Stars"},"content":{"rendered":"

Johannesburg, 22 September 2020 \u2013 Some of SA\u2019s finest artists have come together to create a powerful \u201clove letter to our nation\u201d at a critical moment in our history, and our future. Over 30 diverse musicians representing multiple genres, cultures and generations have added their voices to \u2018Because We Are\u2019 \u2013 a song written by Freshlyground founders, Zolani Mahola (aka The One Who Sings) and Aron Halevi \u2013 under the collective name Mzansi All Stars<\/em>.<\/p>\n

The iconic music video to be released this week on Heritage Day (Thursday\/24\/Sept) has been created using hand-painted stop frame animation by Thabang Lehobye, a young up-and-coming visual artist based in JHB, and features homemade footage filmed by the contributing artists during Level 5 of Lockdown.<\/p>\n

While our country grapples with the impact of Covid-19 on our lives and economy, along with deeply divisive social issues including racism and gender-based violence, \u2018Because We Are\u2019 reminds us of our resilience and demonstrates the power of diversity, collaboration and collective action in determining our trajectory.<\/p>\n

\u201cHeritage is not just about the past,\u201d says Halevi. \u201cWhatever we make now becomes the heritage of our future.\u201d With South African public sentiment lower than it\u2019s been since the tumultuous years of the 1980\u2019s, the creative sector plays a crucial role in impacting the way we feel about ourselves, each other, our past and our future.<\/p>\n

\u201cWe have a globally celebrated constitution,\u201d says Mahola. \u201cNow is the time to infuse these ideals into our minds and hearts and make its values truly come alive.\u201d The video follows the journey of a young girl through significant moments of triumph and tribulation in South Africa\u2019s past and present, highlighting the role of active citizenship and our audacity to shine, even in the darkest of times.<\/p>\n

PR contact:<\/strong> sheila@sheilaafari.com<\/a>            Hi-Res image:<\/strong> http:\/\/bit.ly\/BecauseWeAreJPG<\/a><\/p>\n

Watch:<\/strong> https:\/\/youtu.be\/E5cyry0rjss<\/a><\/p>\n

Listen:<\/strong> Platoon.lnk.to\/BecauseWeAre<\/a><\/p>\n

\u2018Mzansi All Stars\u2019 Featuring:<\/u><\/strong><\/p>\n

Written & composed by: Zolani Mahola & Aron Halevi<\/strong>
Produced by: Mr Mallum, Aron Halevi & RJ Benjamin<\/strong> (https:\/\/rjbenjamin.co.za<\/a>)
Mixed by: Mr Mallum<\/strong> (http:\/\/bit.ly\/mrmallum<\/a>)
Mastered by: Vincent Espi <\/strong>(http:\/\/bit.ly\/animaworldwide<\/a>)<\/p>\n

Video credits: <\/u><\/p>\n

<\/a>
Mzansi All Stars. Photographer: Aaron Halevi<\/figcaption><\/figure>\n

Video:<\/strong> Because We Are \u2013 Love Letter to the Nation from Freshlyground Founders Zolani & Aron and the Mzansi All Stars<\/p>\n

[embedded content]<\/p>\n

More Info on Because We Are \u2013 Love Letter to the Nation from Freshlyground Founders Zolani & Aron and the Mzansi All Stars here:<\/strong> https:\/\/linktr.ee\/aronhalevi<\/a>
Twitter<\/strong>: https:\/\/www.facebook.com\/TheFriedTomatoCo\/<\/a>
Facebook<\/strong>: https:\/\/www.facebook.com\/TheFriedTomatoCo\/<\/a><\/p>\n

CLICK HERE to submit your press release to MyPR.co.za<\/a>.<\/p>\n

Pages: Page <\/span>1<\/span> Page <\/span>2<\/a><\/div>\n

Source: MyPR.co.za<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"

Johannesburg, 22 September 2020 \u2013 Some of SA\u2019s finest artists have come together to create a powerful \u201clove letter to our nation\u201d at a critical moment in our history, and our future. Over 30 diverse musicians representing multiple genres, cultures and generations have added their voices to \u2018Because We Are\u2019 \u2013 a song written by […]<\/p>\n","protected":false},"author":1,"featured_media":166385,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_genesis_hide_title":false,"_genesis_hide_breadcrumbs":false,"_genesis_hide_singular_image":false,"_genesis_hide_footer_widgets":false,"_genesis_custom_body_class":"","_genesis_custom_post_class":"","_genesis_layout":"","ngg_post_thumbnail":0,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2}},"categories":[3331,18,3332,9021,3330,3336,1],"tags":[3257],"class_list":{"0":"post-166384","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-cape-town","8":"category-durban","9":"category-johannesburg-south-africa","10":"category-mypr","11":"category-port-elizabeth","12":"category-pretoria-south-africa","13":"category-south-africa","14":"tag-mypr","15":"entry"},"jetpack_publicize_connections":[],"jetpack_featured_media_url":"https:\/\/www.myza.co.za\/press\/wp-content\/uploads\/2020\/09\/because-we-are-love-letter-to-the-nation-from-freshlyground-founders-zolani-aron-and-the-mzansi-all-stars.jpg","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/www.myza.co.za\/press\/wp-json\/wp\/v2\/posts\/166384","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.myza.co.za\/press\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.myza.co.za\/press\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.myza.co.za\/press\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.myza.co.za\/press\/wp-json\/wp\/v2\/comments?post=166384"}],"version-history":[{"count":0,"href":"https:\/\/www.myza.co.za\/press\/wp-json\/wp\/v2\/posts\/166384\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.myza.co.za\/press\/wp-json\/wp\/v2\/media\/166385"}],"wp:attachment":[{"href":"https:\/\/www.myza.co.za\/press\/wp-json\/wp\/v2\/media?parent=166384"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.myza.co.za\/press\/wp-json\/wp\/v2\/categories?post=166384"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.myza.co.za\/press\/wp-json\/wp\/v2\/tags?post=166384"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}