{"id":173407,"date":"2020-11-27T01:35:33","date_gmt":"2020-11-26T23:35:33","guid":{"rendered":"https:\/\/www.myza.co.za\/running-a-marketing-campaign-in-the-midst-of-a-crisis-qa-with-grant-lapping\/"},"modified":"2020-11-27T01:35:33","modified_gmt":"2020-11-26T23:35:33","slug":"running-a-marketing-campaign-in-the-midst-of-a-crisis-qa-with-grant-lapping","status":"publish","type":"post","link":"https:\/\/www.myza.co.za\/press\/running-a-marketing-campaign-in-the-midst-of-a-crisis-qa-with-grant-lapping\/","title":{"rendered":"Running a marketing campaign in the midst of a crisis: Q&#038;A with Grant Lapping"},"content":{"rendered":"<p><a target=\"_blank\" rel=\"nofollow noopener noreferrer\" href=\"https:\/\/www.mediaupdate.co.za\/marketing\/149820\/running-a-marketing-campaign-in-the-midst-of-a-crisis-qa-with-grant-lapping\">Running a marketing campaign in the midst of a crisis: Q&#038;A with Grant Lapping<\/a>: Marketing a brand during a crisis can be very tricky. This is because brands are fragile and only <em>some<\/em> can survive when a crisis hits. So, how do those that pull through manage to do it? To answer this, <em>media update&rsquo;s<\/em> Nakedi Phala spoke to DataCore Media&rsquo;s MD, Grant Lapping, to find out.<br \/>\n<small><strong>Source:<\/strong> <a target=\"_blank\" rel=\"nofollow noopener noreferrer\" href=\"https:\/\/www.mediaupdate.co.za\/marketing\/149820\/running-a-marketing-campaign-in-the-midst-of-a-crisis-qa-with-grant-lapping\">media update<\/a><\/small><br \/>\n<\/p>\n<p><a target=\"_blank\" href=\"https:\/\/mypr.co.za\/submit\" rel=\"noopener noreferrer\">Submit your own Press Release<\/a> or get free content for your publication.<\/p>\n<p><small>My Press Release (MyPR) provides free South African targeted content and press releases for on and off line publishers and media. Registering on MyPR enables public relations companies and practitioners to post articles under their own author name. Public Relations Companies and practitioners, event organisers, sports and political writers use MyPR as a distribution mechanism for their press releases, content, images and news. A forever free subscription allows publishers and media free access to all press releases, content and images on MyPR.<br \/<br \/>\nThis press release is courtesy of <a target=\"_blank\" rel=\"noopener noreferrer\">MediaUpdate.co.za<\/a> and was automatically curated and published with <a target=\"_blank\" href=\"http:\/\/wprobot.net\/?ref=578\" rel=\"noopener noreferrer\">WP Robot<\/a> plugin &#8211; <a target=\"_blank\" href=\"http:\/\/wprobot.net\/?ref=578\" rel=\"noopener noreferrer\">CLICK HERE<\/a> to learn more about <a target=\"_blank\" href=\"http:\/\/wprobot.net\/?ref=578\" rel=\"noopener noreferrer\">WP Robot for WordPress<\/a> &#8211; a massive time and money saver.<\/small><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Running a marketing campaign in the midst of a crisis: Q&#038;A with Grant Lapping: Marketing a brand during a crisis can be very tricky. This is because brands are fragile and only some can survive when a crisis hits. So, how do those that pull through manage to do it? To answer this, media update&rsquo;s [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_genesis_hide_title":false,"_genesis_hide_breadcrumbs":false,"_genesis_hide_singular_image":false,"_genesis_hide_footer_widgets":false,"_genesis_custom_body_class":"","_genesis_custom_post_class":"","_genesis_layout":"","ngg_post_thumbnail":0,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2}},"categories":[3247],"tags":[4193,6240,1487,32445,687,36033,1770],"class_list":{"0":"post-173407","1":"post","2":"type-post","3":"status-publish","4":"format-standard","6":"category-news","7":"tag-campaign","8":"tag-crisis","9":"tag-grant","10":"tag-lapping","11":"tag-marketing","12":"tag-midst","13":"tag-running","14":"entry"},"jetpack_publicize_connections":[],"jetpack_featured_media_url":"","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/www.myza.co.za\/press\/wp-json\/wp\/v2\/posts\/173407","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.myza.co.za\/press\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.myza.co.za\/press\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.myza.co.za\/press\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.myza.co.za\/press\/wp-json\/wp\/v2\/comments?post=173407"}],"version-history":[{"count":0,"href":"https:\/\/www.myza.co.za\/press\/wp-json\/wp\/v2\/posts\/173407\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.myza.co.za\/press\/wp-json\/wp\/v2\/media?parent=173407"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.myza.co.za\/press\/wp-json\/wp\/v2\/categories?post=173407"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.myza.co.za\/press\/wp-json\/wp\/v2\/tags?post=173407"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}