{"id":190279,"date":"2021-05-27T18:22:51","date_gmt":"2021-05-27T16:22:51","guid":{"rendered":"https:\/\/www.africa-newsroom.com\/press\/shoot-like-a-pro-canon-ambassadors-share-redline-challenge-tips-for-capturing-light-in-the-dark?lang=en"},"modified":"2021-05-27T18:22:51","modified_gmt":"2021-05-27T16:22:51","slug":"shoot-like-a-pro-canon-ambassadors-share-redline-challenge-tips-for-capturing-light-in-the-dark","status":"publish","type":"post","link":"https:\/\/www.myza.co.za\/press\/shoot-like-a-pro-canon-ambassadors-share-redline-challenge-tips-for-capturing-light-in-the-dark\/","title":{"rendered":"Shoot Like a Pro: Canon Ambassadors Share Redline Challenge Tips for Capturing Light in the Dark"},"content":{"rendered":"<div class=\"image_wrap\"><img decoding=\"async\" src=\"https:\/\/www.africa-newsroom.com\/files\/thumb\/60082244892f951\/600\/418\" alt=\"Canon Central and North Africa (CCNA)\" \/><\/div>\n<p><\/p>\n<p>With just\u202funder a\u202fweek&nbsp;to go\u202funtil entries close\u202fat the end of&nbsp;31st&nbsp;May for\u202fCanon (<a href=\"https:\/\/global.canon\/en\">https:\/\/global.Canon\/en<\/a>)&nbsp;&ndash; a photography competition for enthusiast photographers &#8211; Canon&nbsp;Ambassadors\u202freveal\u202fhow&nbsp;they would\u202ftackle\u202fthe theme of\u202f&lsquo;Light in the\u202fDark&rsquo;.\u202fEmannuel&nbsp;Oyeleke&nbsp;(<a href=\"https:\/\/bit.ly\/2TbZSCL\">https:\/\/bit.ly\/2TbZSCL<\/a>) and&nbsp;Menna&nbsp;Hossam&nbsp;(<a href=\"https:\/\/bit.ly\/2RSKhYt\">https:\/\/bit.ly\/2RSKhYt<\/a>), CCNA Canon&nbsp;ambassadors share&nbsp;tips\u202fwith aspiring photographers\u202f&ndash; whether it is emphasising shadows, experimenting with different light sources or shooting with long exposures\u202f&ndash; they&rsquo;re\u202fchampioning creative, experimental techniques&nbsp;to&nbsp;get the winning shot.<\/p>\n<\/p>\n<p><strong>Tip<\/strong>\u202f<strong>1:<\/strong>\u202f<strong>Emphasise<\/strong>\u202f<strong>the shadows<\/strong><\/p>\n<p>Known for his iconic fashion and beauty images, Canon ambassador, Emmanuel Oyeleke (https:\/\/bit.ly\/3vu64US) from Nigeria pointed out that one doesn&rsquo;t need to always light the whole scene as the shadow does its magic. Many upcoming photographers are often scared of using shadows as they want a polished clean look, and he notes that emphasizing on shadows is important.<\/p>\n<p>Menna&nbsp;Hossam (<a href=\"https:\/\/bit.ly\/3vqzyTG\">https:\/\/bit.ly\/3vqzyTG<\/a>), another Canon ambassador and&nbsp;an Egyptian fine art and fashion photographer whose imaginative work is inspired by myth, fantasy and visual storytelling,&nbsp;notes the importance of&nbsp;avoiding&nbsp;anything that&#039;s&nbsp;not linked&nbsp;to the subject,&nbsp;instead&nbsp;arranging\u202fadditional\u202fshadow or&nbsp;lighting a plant so it casts a shadow on your subject, making&nbsp;the image more atmospheric.<\/p>\n<p><strong>Tip<\/strong>\u202f<strong>2:<\/strong>\u202f<strong>Experiment with different light sources<\/strong><\/p>\n<p>With a\u202fcompetition\u202fbrief like this, it can be easy to lean on traditional techniques and tools such as your camera flash or a lighting panel, but Canon Ambassadors\u202fhighlight\u202fthe power of\u202fexperimenting with different light sources.\u202fEmmanuel (<a href=\"https:\/\/bit.ly\/3fHOeHi\">https:\/\/bit.ly\/3fHOeHi<\/a>) tells us that there are no rules when&nbsp;it comes&nbsp;to shooting&nbsp;in the&nbsp;dark, as&nbsp;it can be blurry or&nbsp;grainy, but with a few simple lighting techniques&nbsp;one&nbsp;can completely transform well-known landscapes. The darker it is, the more impact you can have with your light.<\/p>\n<p>Menna (<a href=\"https:\/\/bit.ly\/3hWyJhv\">https:\/\/bit.ly\/3hWyJhv<\/a>) points out that&nbsp;light and shadow are\u202falso\u202fcritical parts. She recommends using a range of different light sources\u202f-\u202fsuch as\u202ftorches, projectors\u202for even\u202fbike lights\u202f-\u202fto create the right look and feel for each\u202fimage.\u202fPhotographing in the dark with this small, direct source of light&nbsp;she says,&nbsp;can be\u202fexciting\u202fbecause it gives you a&nbsp;dramatic, stylised look.&nbsp;Also, having&nbsp;a model in front of the projection distorts the image and creates a more\u202fabstract, interesting\u202fphoto. As much as possible&nbsp;upcoming&nbsp;photographers should try to use&nbsp;unconventional light sources available in&nbsp;their&nbsp;environment to create atmosphere.<\/p>\n<p><strong>Tip<\/strong>\u202f<strong>3:<\/strong>\u202f<strong>Play with long<\/strong>&nbsp;<strong>exposures<\/strong>&nbsp;<\/p>\n<p>Both ambassadors note that painting with light is a\u202fgreat\u202fway to create landscape photos which look unnatural. One can either opt for long exposure or use drones&nbsp;as&nbsp;a\u202fgreat\u202ftool\u202ffor putting light and&nbsp;colour\u202fwhere\u202fone&nbsp;wouldn&rsquo;t ever\u202fnormally\u202fsee\u202fit\u202fin nature.\u202fHow fascinating it is&nbsp;to see the\u202fred-light\u202fcontrast against the deep blue of the night sky. To paint with a light source such as a drone or even a laser pen, it\u202fis crucial that you get your camera settings right. One could use\u202fslow shutter speeds together with flash\u202fand then\u202fuse a laser pen to draw with light.\u202fA shutter speed of 2 seconds,\u202fwith an\u202fISO\u202fof\u202faround 100 and aperture at 11\u202fcreates these light trails. You can easily paint any shape or emphasise certain elements of your subject\u202fwith this technique. You never know what you are going to&nbsp;get, just experiment.<\/p>\n<p>If you feel inspired by the Canon Ambassadors,\u202fthere is still time to shoot\u202fand enter\u202fa winning image. Open until 23:59 GMT, 31st\u202fMay\u202f2021,\u202fenter\u202fCanon&rsquo;s Redline Challenge&nbsp;(<a href=\"https:\/\/bit.ly\/3yKnajm\">https:\/\/bit.ly\/3yKnajm<\/a>) by&nbsp;visiting&nbsp;here (<a href=\"https:\/\/bit.ly\/3hYKYKy\">https:\/\/bit.ly\/3hYKYKy<\/a>). You can\u202ffind more top tips to shoot Light in the Dark from Canon Ambassadors, Youtube&nbsp;Channel (<a href=\"https:\/\/bit.ly\/3fSDK88\">https:\/\/bit.ly\/3fSDK88<\/a>),&nbsp;@CanonCNA Instagram Channel (<a href=\"https:\/\/bit.ly\/3wFDRuq\">https:\/\/bit.ly\/3wFDRuq<\/a>).<\/p>\n<p><i>Distributed by APO Group on behalf of Canon Central and North Africa (CCNA).<\/i><\/p>\n<p><strong>Notes to Editors:<\/strong><br \/>\n<strong>Terms and Conditions (for full T&amp;Cs and details please see Canon&rsquo;s website<\/strong>\u202f<strong>here<\/strong><strong> <a href=\"https:\/\/bit.ly\/2R0DXOm\">https:\/\/bit.ly\/2R0DXOm<\/a>).<\/strong><\/p>\n<ul>\n<li>&bull;&nbsp; Promotion Period: Enter\u202fbetween 00:01 GMT on\u202f22nd March 2021 and 23:59 on 31st May 2021 inclusive.<\/li>\n<li>&bull;&nbsp; Incomplete, invalid or inappropriate entries, or entries received after the closing date on the 31st\u202fMay 2021 at GMT 23:59 will not be eligible for publication or any prize.<\/li>\n<li>&bull;&nbsp; All entrants\u202f(&ldquo;Participants&rdquo;)\u202fmust be amateur photographers, who are [Kenya, Uganda, Rwanda, Tanzania, Ethiopia, Nigeria, Ghana, Egypt, Morocco, Algeria, Tunisia, Ivory Coast, Senegal, Democratic Republic of the Congo (DRC)]\u202fresidents aged 18 or over and hold a valid passport.<\/li>\n<li>&bull;&nbsp; Professional photographers or those earning more than 20% of their annual income from photography and employees of Canon\u202fGroup,\u202ftheir families, agents, and other parties directly involved with this competition and the sponsorship are not eligible to enter.<\/li>\n<li>&bull;&nbsp; No purchase is necessary. It is free to enter this competition and images do not have to be taken on a Canon device.<\/li>\n<li>&bull;&nbsp; A maximum of 20 entries are permitted per person during the Promotion Period, but any Participant may only win once. Each new entry must be of a new image; the same image cannot be entered more than once.<\/li>\n<li>&bull;&nbsp; By submitting an entry, each Participant hereby\u202fgrants to Canon\u202fGroup\u202fa non-revocable, worldwide, royalty-free and free of charge, sublicensable licence to publish, republish, display and use their image for all purposes connected with this competition, including but not limited to display on Canon\u202fGroup\u202fwebsites, Canon\u202fGroup\u202fsocial media accounts and\/or channels, any other websites of Canon\u202fGroup\u202for its agents\/contractors, and in marketing materials (including at exhibitions) relating to this competition for up to one year after the competition ends.<\/li>\n<\/ul>\n<p><strong>Media enquiries, please&nbsp;contact:<\/strong><br \/>\nCanon Central and North Africa&nbsp;<br \/>\nMai&nbsp;Youssefe<br \/>\n<a href=\"mailto:Mai.youssef@canon-me.com\">Mai.youssef@canon-me.com<\/a><\/p>\n<p>APO Group &#8211; PR Agency<br \/>\nRania&nbsp;ElRafie<br \/>\n<a href=\"mailto:Rania.ElRafie@apo-opa.com\">Rania.ElRafie@apo-opa.com<\/a><\/p>\n<p><strong>About&nbsp;Canon Central and North Africa:<\/strong><br \/>\nCanon Central and North Africa (CCNA)&nbsp;is a division within Canon Middle East FZ LLC (CME), a subsidiary of Canon Europe. The formation of CCNA in 2015 was a strategic step that aimed to enhance Canon&rsquo;s business within the Africa region &#8211; by strengthening Canon&rsquo;s in-country presence and focus. CCNA also demonstrates Canon&rsquo;s commitment to operating closer to its customers and meeting their demands in the rapidly evolving African market.<\/p>\n<p>Canon has been represented in the African continent for more than 15 years through distributors and partners that have successfully built a solid customer base in the region. CCNA ensures the provision of high quality, technologically advanced products that meet the requirements of Africa&rsquo;s rapidly evolving marketplace. With over 100 employees, CCNA manages sales and marketing activities across 44 countries in Africa.<\/p>\n<p>Canon&rsquo;s corporate philosophy is&nbsp;Kyosei&nbsp;&ndash; &lsquo;living and working together for the common good&rsquo;. CCNA pursues sustainable business growth, focusing on reducing its own environmental impact and supporting customers to reduce theirs using Canon&rsquo;s products, solutions and services. At Canon, we are pioneers, constantly redefining the world of imaging for the greater good. Through our technology and our spirit of innovation, we push the bounds of what is possible &ndash; helping us to see our world in ways we never have before. We help bring creativity to life, one image at a time. Because when we can see our world, we can transform it for the better.<\/p>\n<p>For more information:&nbsp;<a href=\"http:\/\/www.Canon-CNA.com\">www.Canon-CNA.com<\/a>.<\/p>\n<div class=\"well well-sm\"><b>Media files<\/b><br \/><a href=\"https:\/\/www.africa-newsroom.com\/files\/large\/9217b3b41df1f43\" target=\"_blank\" rel=\"noopener\"><img decoding=\"async\" src=\"https:\/\/www.africa-newsroom.com\/files\/large\/9217b3b41df1f43\" alt=\"Canon Central and North Africa (CCNA)\" style=\"max-width:500px\" \/><\/a><br \/><a href=\"https:\/\/www.africa-newsroom.com\/files\/download\/9217b3b41df1f43\">Download logo<\/a><\/div>\n<p> <a href=\"https:\/\/www.africa-newsroom.com\/\">Source: Africa Newsroom &#8211; APO<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>With just\u202funder a\u202fweek&nbsp;to go\u202funtil entries close\u202fat the end of&nbsp;31st&nbsp;May for\u202fCanon (https:\/\/global.Canon\/en)&nbsp;&ndash; a photography competition for enthusiast photographers &#8211; Canon&nbsp;Ambassadors\u202freveal\u202fhow&nbsp;they would\u202ftackle\u202fthe theme of\u202f&lsquo;Light in the\u202fDark&rsquo;.\u202fEmannuel&nbsp;Oyeleke&nbsp;(https:\/\/bit.ly\/2TbZSCL) and&nbsp;Menna&nbsp;Hossam&nbsp;(https:\/\/bit.ly\/2RSKhYt), CCNA Canon&nbsp;ambassadors share&nbsp;tips\u202fwith aspiring photographers\u202f&ndash; whether it is emphasising shadows, experimenting with different light sources or shooting with long exposures\u202f&ndash; they&rsquo;re\u202fchampioning creative, experimental techniques&nbsp;to&nbsp;get the winning shot. Tip\u202f1:\u202fEmphasise\u202fthe shadows Known [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_genesis_hide_title":false,"_genesis_hide_breadcrumbs":false,"_genesis_hide_singular_image":false,"_genesis_hide_footer_widgets":false,"_genesis_custom_body_class":"","_genesis_custom_post_class":"","_genesis_layout":"","ngg_post_thumbnail":0,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2}},"categories":[4584],"tags":[4585],"class_list":{"0":"post-190279","1":"post","2":"type-post","3":"status-publish","4":"format-standard","6":"category-africa-news-2","7":"tag-apo","8":"entry","9":"has-post-thumbnail"},"jetpack_publicize_connections":[],"jetpack_featured_media_url":"","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/www.myza.co.za\/press\/wp-json\/wp\/v2\/posts\/190279","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.myza.co.za\/press\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.myza.co.za\/press\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.myza.co.za\/press\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.myza.co.za\/press\/wp-json\/wp\/v2\/comments?post=190279"}],"version-history":[{"count":0,"href":"https:\/\/www.myza.co.za\/press\/wp-json\/wp\/v2\/posts\/190279\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.myza.co.za\/press\/wp-json\/wp\/v2\/media?parent=190279"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.myza.co.za\/press\/wp-json\/wp\/v2\/categories?post=190279"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.myza.co.za\/press\/wp-json\/wp\/v2\/tags?post=190279"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}