{"id":19716,"date":"2013-05-10T01:11:40","date_gmt":"2013-05-09T23:11:40","guid":{"rendered":"http:\/\/www.myza.co.za\/proof-that-google-counts-press-release-links\/"},"modified":"2013-05-10T01:11:40","modified_gmt":"2013-05-09T23:11:40","slug":"proof-that-google-counts-press-release-links","status":"publish","type":"post","link":"https:\/\/www.myza.co.za\/press\/proof-that-google-counts-press-release-links\/","title":{"rendered":"Proof that Google Counts Press Release Links"},"content":{"rendered":"<p>About six months ago, Google\u2019s head of search spam, Matt Cutts, made a comment in a <a href=\"https:\/\/productforums.google.com\/forum\/#%21topic\/webmasters\/O178PwARnZw\/discussion\">Google forum<\/a> thread that links within press releases won\u2019t \u201cbenefit your rankings.\u201d<\/p>\n<p>Since then, Search Engine Land showed <a href=\"http:\/\/searchengineland.com\/links-from-press-releases-do-have-ranking-benefit-despite-what-google-says-145139\">one case<\/a> where Google not only discovers the links within typical press releases but uses the anchor text for ranking purposes. Maybe it was one fluke, or maybe that particular case was not fair? In fact, Matt has said this <a href=\"http:\/\/www.mattcutts.com\/blog\/seo-article-in-newsweek\/#comment-5925\">numerous<\/a> <a href=\"http:\/\/searchengineland.com\/lessons-learned-at-smx-west-googles-farmerpanda-update-white-hat-cloaking-and-link-building-67838\">times<\/a> that press release links don\u2019t count.<\/p>\n<p>The other day, Daniel Tan released another press release, this time on a <a href=\"http:\/\/marketersmedia.com\/daniel-tan-refutes-matt-cuttss-claim-about-press-releases-not-affecting-page-rank-value\/12309\">smaller release site<\/a> and added the anchor text \u201cleasreepressmm\u201d pointing to the blog of Matt Cutts. His goal was to get Matt\u2019s blog to rank for leasreepressmm ,and guess what, it worked.<\/p>\n<p>A search in Google for [<a href=\"https:\/\/www.google.com\/search?q=leasreepressmmpws=0\">leasreepressmm<\/a>] returns Matt\u2019s blog as number seven for me right now, only a few days after the press release was posted.<\/p>\n<p><strong>URL<\/strong>: <a href=\"http:\/\/searchengineland.com\/matt-cutts-more-proof-google-does-count-links-from-press-releases-158350\" target=\"_blank\">http:\/\/searchengineland.com\/matt-cutts-more-proof-google-does-count-links-from-press-releases-158350<\/a><br \/><strong>Twitter<\/strong>: <a href=\"http:\/\/twitter.com\/rustybrick\" target=\"_blank\">http:\/\/twitter.com\/rustybrick<\/a><br \/><strong>Facebook<\/strong>:<br \/><strong>YouTube<\/strong>:<\/p>\n<p>Author: <strong>Barry Schwartz<\/strong> from <strong><a href=\"http:\/\/searchengineland.com\/\" target=\"_blank\">Search Engine Land<\/a><strong>. Originally distributed by <a href=\"http:\/\/www.MyPR.co.za\" target=\"_blank\">MyPR.co.za<\/a>.<\/strong><\/strong><\/p>\n<p>No of Images Uploaded: <strong>One<\/strong><\/p>\n<p><strong>To gain access to<em> One<\/em> image\/s please Like, Tweet or +1 this article:<\/strong><\/p>\n<p><strong>Images:<\/strong><br \/><img loading=\"lazy\" decoding=\"async\" class=\"size-full aligncenter wp-image-3889\" alt=\"Google_Press_Release_Links\" src=\"http:\/\/www.myza.co.za\/press\/wp-content\/plugins\/rss-poster\/cache\/5dde7_Google_Press_Release_Links.png\" width=\"699\" height=\"937\" \/><\/p>\n<p>Of course, Matt could have meant it wouldn\u2019t \u201cbenefit your rankings\u201d for more competitive search terms?<\/p>\n<p>For more on links, see our <a href=\"http:\/\/searchengineland.com\/guide\/seo\/link-building-ranking-search-engines\">Link Building  Ranking In Search Engines<\/a> chapter.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>About six months ago, Google\u2019s head of search spam, Matt Cutts, made a comment in a Google forum thread that links within press releases won\u2019t \u201cbenefit your rankings.\u201d Since then, Search Engine Land showed one case where Google not only discovers the links within typical press releases but uses the anchor text for ranking purposes. [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_genesis_hide_title":false,"_genesis_hide_breadcrumbs":false,"_genesis_hide_singular_image":false,"_genesis_hide_footer_widgets":false,"_genesis_custom_body_class":"","_genesis_custom_post_class":"","_genesis_layout":"","ngg_post_thumbnail":0,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":false,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2}},"categories":[1],"tags":[3257,1452],"class_list":{"0":"post-19716","1":"post","2":"type-post","3":"status-publish","4":"format-standard","6":"category-south-africa","7":"tag-mypr","8":"tag-public-relations","9":"entry"},"jetpack_publicize_connections":[],"jetpack_featured_media_url":"","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/www.myza.co.za\/press\/wp-json\/wp\/v2\/posts\/19716","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.myza.co.za\/press\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.myza.co.za\/press\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.myza.co.za\/press\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.myza.co.za\/press\/wp-json\/wp\/v2\/comments?post=19716"}],"version-history":[{"count":0,"href":"https:\/\/www.myza.co.za\/press\/wp-json\/wp\/v2\/posts\/19716\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.myza.co.za\/press\/wp-json\/wp\/v2\/media?parent=19716"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.myza.co.za\/press\/wp-json\/wp\/v2\/categories?post=19716"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.myza.co.za\/press\/wp-json\/wp\/v2\/tags?post=19716"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}