{"id":199720,"date":"2021-08-26T09:23:27","date_gmt":"2021-08-26T07:23:27","guid":{"rendered":"https:\/\/mypr.co.za\/?p=106567"},"modified":"2021-08-26T09:23:27","modified_gmt":"2021-08-26T07:23:27","slug":"ongama-zazayokwe-joins-rapt-creative","status":"publish","type":"post","link":"https:\/\/www.myza.co.za\/press\/ongama-zazayokwe-joins-rapt-creative\/","title":{"rendered":"Ongama Zazayokwe joins RAPT Creative"},"content":{"rendered":"<div><img decoding=\"async\" src=\"http:\/\/www.myza.co.za\/press\/wp-content\/uploads\/2021\/08\/ongama-zazayokwe-joins-rapt-creative.jpg\" class=\"ff-og-image-inserted\"><\/div>\n<p>Ongama Zazayokwe has joined South Africa\u2019s trailblazing through-the-line marketing and experiential agency, RAPT Creative, as Creative Director.<\/p>\n<p>Born and bred in Soweto, Zazayokwe interned at FCB Joburg before joining Ogilvy &amp; Mather, and then collaborating on the I See A Different You project, which started as a blog and evolved into a small agency and production company.<\/p>\n<p>He\u2019s enthusiastic about joining RAPT Creative because he \u201clikes being able to say I was there at the beginning\u201d.<\/p>\n<p>\u201cI was attracted to RAPT because of its size, its youth and its potential,\u201d he said. \u201cThe agency is owned by young people, like-minded people and people with a willingness and desire to make change happen, to shape the narrative. And I believe that will ensure Rapt grows and prospers in the years ahead.<\/p>\n<p>\u201cFrom what I had heard, and from what I saw when I went through the recruitment process, the agency has the potential to become a meaningful player with both African and global reach. That excites me tremendously because I love saying \u2018I was there at the start\u2019 more than anything,\u201d said Zazayokwe.<\/p>\n<p>\u201cI also feel that at RAPT there\u2019s more opportunity for me to really add value and play to my strengths, which include directing and photography across all media channels. At a larger and more established agency I feel I won\u2019t have the opportunity to define how I can work, and might be forced to comply with structures and systems that don\u2019t allow me to do what is best for the client,\u201d he said.<\/p>\n<p>According to RAPT Creative founder and group Chief Executive Officer, Garreth van Vuuren, Zazayokwe\u2019s strength is his ability to create strong creative concepts that are built from true African insights.<\/p>\n<p>Van Vuuren said this social insight is key to generating ideas that resonate with RAPT\u2019s clients\u2019 target markets and help these brands speak the language of the people they are targeting.<\/p>\n<p>\u201cThese are critical skills enabling RAPT Creative to motivate and drive social behaviours using the range of online and offline tools. Whether the end result is a YouTube show or a new app, these end-creations can live on any platform on social media, with the goal of sparking the conversation and action are brands need in this rather uncertain and tough trading environment,\u201d he said.<\/p>\n<p><a href=\"http:\/\/mypr.co.za\/contact\/featured\/\">CLICK HERE to submit your press release to MyPR.co.za<\/a>.<\/p>\n<div class=\"entry-pagination pagination\">Pages: <span class=\"post-page-numbers current\"><span class=\"screen-reader-text\">Page <\/span>1<\/span> <a href=\"https:\/\/mypr.co.za\/ongama-zazayokwe-joins-rapt-creative\/2\/\" class=\"post-page-numbers\"><span class=\"screen-reader-text\">Page <\/span>2<\/a><\/div>\n<p><a href=\"https:\/\/mypr.co.za\">Source: MyPR.co.za<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Ongama Zazayokwe has joined South Africa\u2019s trailblazing through-the-line marketing and experiential agency, RAPT Creative, as Creative Director. Born and bred in Soweto, Zazayokwe interned at FCB Joburg before joining Ogilvy &amp; Mather, and then collaborating on the I See A Different You project, which started as a blog and evolved into a small agency and [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":199721,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_genesis_hide_title":false,"_genesis_hide_breadcrumbs":false,"_genesis_hide_singular_image":false,"_genesis_hide_footer_widgets":false,"_genesis_custom_body_class":"","_genesis_custom_post_class":"","_genesis_layout":"","ngg_post_thumbnail":0,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2}},"categories":[3332,9021],"tags":[3257],"class_list":{"0":"post-199720","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-johannesburg-south-africa","8":"category-mypr","9":"tag-mypr","10":"entry"},"jetpack_publicize_connections":[],"jetpack_featured_media_url":"https:\/\/www.myza.co.za\/press\/wp-content\/uploads\/2021\/08\/ongama-zazayokwe-joins-rapt-creative.jpg","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/www.myza.co.za\/press\/wp-json\/wp\/v2\/posts\/199720","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.myza.co.za\/press\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.myza.co.za\/press\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.myza.co.za\/press\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.myza.co.za\/press\/wp-json\/wp\/v2\/comments?post=199720"}],"version-history":[{"count":0,"href":"https:\/\/www.myza.co.za\/press\/wp-json\/wp\/v2\/posts\/199720\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.myza.co.za\/press\/wp-json\/wp\/v2\/media\/199721"}],"wp:attachment":[{"href":"https:\/\/www.myza.co.za\/press\/wp-json\/wp\/v2\/media?parent=199720"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.myza.co.za\/press\/wp-json\/wp\/v2\/categories?post=199720"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.myza.co.za\/press\/wp-json\/wp\/v2\/tags?post=199720"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}