{"id":221092,"date":"2022-04-02T01:16:16","date_gmt":"2022-04-01T23:16:16","guid":{"rendered":"https:\/\/mypr.co.za\/?p=114470"},"modified":"2022-04-02T01:16:16","modified_gmt":"2022-04-01T23:16:16","slug":"offering-sas-crop-of-new-covid-19-start-ups-advice-to-turn-their-side-hustle-into-a-viable-business","status":"publish","type":"post","link":"https:\/\/www.myza.co.za\/press\/offering-sas-crop-of-new-covid-19-start-ups-advice-to-turn-their-side-hustle-into-a-viable-business\/","title":{"rendered":"Offering SA\u2019s crop of new COVID-19 start-ups advice to turn their \u2018side hustle\u2019 into a viable business"},"content":{"rendered":"<aside class=\"scaip scaip-1 \">\n<aside id=\"republication_tracker_tool-2\" class=\"republication_tracker_tool clearfix\">\n<h5 class=\"adtitle\">Republish for Free<\/h5>\n<div class=\"license\">\n<p><button name=\"Republish This Story\" id=\"cc-btn\" class=\"republication-tracker-tool-button\">Republish This Story<\/button><\/p>\n<p><a class=\"license\" rel=\"noreferrer license noopener\" target=\"_blank\" href=\"http:\/\/creativecommons.org\/licenses\/by-nd\/4.0\/\"><img decoding=\"async\" alt=\"Creative Commons License\" class=\"lazyload\" src=\"http:\/\/www.myza.co.za\/press\/wp-content\/uploads\/2022\/04\/offering-sas-crop-of-new-covid-19-start-ups-advice-to-turn-their-side-hustle-into-a-viable-business.png\"><\/a><\/p>\n<p><img decoding=\"async\" alt=\"Creative Commons License\" src=\"http:\/\/www.myza.co.za\/press\/wp-content\/uploads\/2022\/04\/offering-sas-crop-of-new-covid-19-start-ups-advice-to-turn-their-side-hustle-into-a-viable-business.png\"><\/div>\n<div class=\"message\">\n<p>Republish our articles for free, online or in print, under a Creative Commons license.<\/p>\n<\/div>\n<\/aside>\n<\/aside>\n<p>HOME-GROWN accounting and consulting firm, Nexia SAB&amp;T is taking on a more serious mentorship role by offering South Africa\u2019s crop of new COVID-19 start-ups advice to outlive the pandemic and to turn their \u2018side hustle\u2019 into a viable business.<\/p>\n<p>Nexia SAB&amp;T\u2019s dedicated Entrepreneurial Business Services (EBS) line is tailor made for small business owners and is specifically set up to help guide entrepreneurs during the early stages of establishing their business.<\/p>\n<p>[embedded content]<\/p>\n<p>Company CEO, Bashier Adam, said: \u201cWe hold their hands in the early stages of development and keep them on the right track. We grow as they grow.\u201d<\/p>\n<p>The additional Financial and Consulting services offered by Nexia SAB&amp;T include the likes of: Audit and Assurance, Automation &amp; Digitisation, Forensics, Legal, and Business Consulting and Advisory. Staff are fluid in their skillset and utilize the knowledge of each service line to give a holistic approach to each client they work with.<\/p>\n<p>COVID-19 has forced many individuals to look for new revenue streams and ways to supplement their income. According to The Africa Report, African start-ups raised more than US$4bn (approximately R15.3bn) in 2021, with a special interest in new tech services.<\/p>\n<p>Nexia SAB&amp;T is itself a grassroots success story. The company was started in a garage in Laudium in Pretoria, South Africa, more than 25 years ago.<\/p>\n<p>Today, Adam said, Nexia SAB&amp;T has a presence in all nine provinces in South Africa. It is also a member of the Nexia International accounting network, the eighth largest accounting network in the world with more than 270 member firms and a presence in 125 countries.<\/p>\n<p><strong>\u2018Big enough to make a difference\u2019<\/strong><\/p>\n<p>Telling the story of Nexia SAB&amp;T\u2019s 2022 brand awareness campaign, OURstory, Adam said that the company had always strived to be \u201cbig enough to make a difference.\u201d He recalled: \u201cWhen we started, firms like ourselves were virtually unheard of, there was such a big gap between the very large players and the very small players.\u201d<\/p>\n<p>OURstory is a follow-up to the firm\u2019s highly successful and award-winning HERstory campaign of 2019, which brought the lack of leadership and management roles for female professionals in South Africa under the spotlight.<\/p>\n<p>Nexia SAB&amp;T hopes OURstory\u2019s messaging will encourage other start-ups to reach out. The campaign will be featured on Nexia SAB&amp;T\u2019s website and across its various social media channels (Facebook, LinkedIn, Instagram, Twitter, and YouTube), and kicks off this month (March). It is intended to run for at least three more months.<\/p>\n<p>\u201cCommon start-up problems include poor planning, novice leaders, failure to differentiate their product or service from others that are already available, ignoring the needs of customers, and not learning from failures,\u201d Adam revealed.<\/p>\n<p>Although the pandemic has resulted in many operational and environmental challenges, Adam was upbeat about the prospects of South African small businesses.<\/p>\n<p>He said: \u201cThe idea for OURstory was to showcase our firm culture and provide insight into what makes us unique. That is, the origins of the firm, the obstacles, and opportunities we have overcome, and how we got to where we are today.<\/p>\n<p>\u201cThe origins of our firm are humble, and our path was littered with challenges that required careful navigation throughout our journey. COVID-19 is a far-reaching challenge, and the most concerning aspect for us has been the impact it would have on our staff.<\/p>\n<p>\u201cWe have transitioned from physical to virtual working practices but needed to maintain that personal touch. Although we are no longer meeting in person, we\u2019ve had to find ways of maintaining relationships. We have also learnt to continually evolve and not to plan too far ahead. Our advice to other businesses is to monitor trends, but don\u2019t feel pressured to follow others. Trailblaze your own path.<\/p>\n<p>Looking forward, Nexia SAB&amp;T\u2019s CEO concluded: \u201cEvery entrepreneur wants to go it alone. But [they should] utilise networks and seek professional help as and when required.<\/p>\n<p>\u201cWe have stated many times that we do not want to be the largest firm in our markets. We are not large enough for our clients to become a number and monthly fee, but we are not small that our services are limited, and resources are scarce \u2013 we have carved out our own niche. We are that mid-tier level that focuses on a \u2018personal, partner-led service\u2019 that gives a brand promise of proven experience and an enduring relationship.\u201d<\/p>\n<p>To learn more about Nexia SAB&amp;T and its range of solutions for small and large entities, visit https:\/\/www.nexia-sabt.co.za<\/p>\n<p><strong>From:<\/strong> Dionne Collett<br \/><strong>More Info here:<\/strong><\/p>\n<p><a href=\"http:\/\/mypr.co.za\/video-press-release-submisison\/\">CLICK HERE<\/a> to submit a <a href=\"http:\/\/mypr.co.za\/video-press-release-submisison\/\">Video Press Release<\/a> to <a href=\"http:\/\/mypr.co.za\/contact\/featured\/\">MyPR<\/a>.<\/p>\n<p> <a href=\"https:\/\/mypr.co.za\">Source: MyPR.co.za<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Republish for Free Republish This Story Republish our articles for free, online or in print, under a Creative Commons license. HOME-GROWN accounting and consulting firm, Nexia SAB&amp;T is taking on a more serious mentorship role by offering South Africa\u2019s crop of new COVID-19 start-ups advice to outlive the pandemic and to turn their \u2018side hustle\u2019 [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":221093,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_genesis_hide_title":false,"_genesis_hide_breadcrumbs":false,"_genesis_hide_singular_image":false,"_genesis_hide_footer_widgets":false,"_genesis_custom_body_class":"","_genesis_custom_post_class":"","_genesis_layout":"","ngg_post_thumbnail":0,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2}},"categories":[9021,1],"tags":[3257],"class_list":{"0":"post-221092","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-mypr","8":"category-south-africa","9":"tag-mypr","10":"entry"},"jetpack_publicize_connections":[],"jetpack_featured_media_url":"https:\/\/www.myza.co.za\/press\/wp-content\/uploads\/2022\/04\/offering-sas-crop-of-new-covid-19-start-ups-advice-to-turn-their-side-hustle-into-a-viable-business.png","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/www.myza.co.za\/press\/wp-json\/wp\/v2\/posts\/221092","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.myza.co.za\/press\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.myza.co.za\/press\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.myza.co.za\/press\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.myza.co.za\/press\/wp-json\/wp\/v2\/comments?post=221092"}],"version-history":[{"count":0,"href":"https:\/\/www.myza.co.za\/press\/wp-json\/wp\/v2\/posts\/221092\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.myza.co.za\/press\/wp-json\/wp\/v2\/media\/221093"}],"wp:attachment":[{"href":"https:\/\/www.myza.co.za\/press\/wp-json\/wp\/v2\/media?parent=221092"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.myza.co.za\/press\/wp-json\/wp\/v2\/categories?post=221092"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.myza.co.za\/press\/wp-json\/wp\/v2\/tags?post=221092"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}