{"id":228704,"date":"2022-06-13T13:56:10","date_gmt":"2022-06-13T11:56:10","guid":{"rendered":"https:\/\/mypr.co.za\/?p=117016"},"modified":"2022-06-13T13:56:10","modified_gmt":"2022-06-13T11:56:10","slug":"south-africas-best-liked-ads-no-surprise-whos-made-the-list-again-its-fcb","status":"publish","type":"post","link":"https:\/\/www.myza.co.za\/press\/south-africas-best-liked-ads-no-surprise-whos-made-the-list-again-its-fcb\/","title":{"rendered":"South Africa\u2019s Best Liked Ads \u2013 No surprise who\u2019s made the list again \u2013 it\u2019s FCB"},"content":{"rendered":"<aside class=\"scaip scaip-1 \">\n<aside id=\"republication_tracker_tool-2\" class=\"republication_tracker_tool clearfix\">\n<h5 class=\"adtitle\">Republish for Free<\/h5>\n<div class=\"license\">\n<p><button name=\"Republish This Story\" id=\"cc-btn\" class=\"republication-tracker-tool-button\">Republish This Story<\/button><\/p>\n<p><a class=\"license\" rel=\"noreferrer license noopener\" target=\"_blank\" href=\"http:\/\/creativecommons.org\/licenses\/by-nd\/4.0\/\"><img decoding=\"async\" alt=\"Creative Commons License\" class=\"lazyload\" src=\"http:\/\/www.myza.co.za\/press\/wp-content\/uploads\/2022\/06\/south-africas-best-liked-ads-no-surprise-whos-made-the-list-again-its-fcb.png\"><\/a><\/p>\n<p><img decoding=\"async\" alt=\"Creative Commons License\" src=\"http:\/\/www.myza.co.za\/press\/wp-content\/uploads\/2022\/06\/south-africas-best-liked-ads-no-surprise-whos-made-the-list-again-its-fcb.png\"><\/div>\n<div class=\"message\">\n<p>Republish our articles for free, online or in print, under a Creative Commons license.<\/p>\n<\/div>\n<\/aside>\n<\/aside>\n<p>Kantar announced South Africa\u2019s Top 20 List of Most Liked Ads for 2021 last week (Friday June 10) and \u2013 no surprises here \u2013 FCB Joburg dominated the line-up with five Proudly South African television commercials, three in the Top 10 at positions 3, 8 and 9 and the other two ranking 13 and 18.<\/p>\n<p>The agency is, of course, over the moon with its performance and thrilled that two of the ads were for the Toyota Corolla Cross, the vehicle that was named (just a few days earlier on June 6) as the 2022 Car of the Year by the South African Guild of Mobility Journalists.<\/p>\n<p>Toyota accounted for two of the other Top 20 ads and Coca-Cola for FCB Joburg\u2019s fifth.<\/p>\n<p>\u201cWe\u2019re ecstatic,\u201d exclaimed MD of the FCB Joburg and Hellocomputer group, Joey Khuvutlu.<br \/>\u201cWe know that the ability to create ads that win the hearts and minds of South Africans is in FCB\u2019s DNA. And there\u2019s visible proof of that \u2013 the Most Loved Ad of the Last Three Decades, the Most Loved Ad of the Last 15 Years and the Most Loved Campaign in Kantar\/Millward Brown history all came from our creative studios.<br \/>\u201cBut to feature on Kantar\u2019s annual Most Liked Ads \u2013 to be consistent in engaging so positively with our clients\u2019 most important target markets \u2013 is for us the Big Win every year. It\u2019s humbling, it\u2019s reaffirming and proof that what we do is relevant. Hey, huge respect and congratulations to the teams.\u201d<br \/>Khuvutlu and Chief Creative Officer, Tseliso Rangaka have distilled their goal for the agency into two \u2013 to deliver timeless and timely work, and to put creativity at the centre of the business as the foundation that will deliver employee satisfaction and business growth.<br \/>\u201cTimeless work is the kind that makes people fall madly in love with brands. Storytelling, purpose and resonance are the building blocks for work that can literally move people to action and product off shelves, and these most-loved ads are demonstration of timeless work,\u201d said Rangaka.<\/p>\n<p>Nahana CEO, Thabang Skwambane, echoed the duo\u2019s sentiments: \u201cIt isn\u2019t easy to create a \u2018most liked ad\u2019 without the research data, strategic insights development, a great creative idea and most importantly, a client who wants to create and grow real affinity and equity for their brand.<\/p>\n<p>\u201cSo, hats off to all the many people who made the work and the clients who appreciate the value of consumer connection!\u201d<\/p>\n<p><strong>FCB Joburg\u2019s list of Top 20 Best Liked Ads for 2021 are:<\/strong><\/p>\n<p>3 \u2013 Toyota Corolla Cross \u2018Prequel\u2019 \u2013 https:\/\/www.youtube.com\/watch?v=JAmiItz3Yd0<br \/>8 \u2013 Coca-Cola Uplift Internet Caf\u00e9\u2019 \u2013 https:\/\/vimeo.com\/545520777<br \/>9 \u2013 Toyota Corolla \u2018Hatch Robots\u2019 \u2013 https:\/\/www.youtube.com\/watch?v=04Xid07tA5g<br \/>13 \u2013 Toyota Corolla \u2018Cross Robots\u2019<br \/>18 \u2013 Toyota Rumion \u201cMore room for fun\u2019 \u2013 https:\/\/www.youtube.com\/watch?v=VhDl2YuHPYM<\/p>\n<p><a href=\"http:\/\/mypr.co.za\/contact\/featured\/\">CLICK HERE to submit your press release to MyPR.co.za<\/a>.<\/p>\n<p> <span class=\"post-views-icon dashicons dashicons-chart-bar\"><\/span> <span class=\"post-views-label\">Press Release Views:<\/span> <span class=\"post-views-count\">29<\/span> <\/p>\n<div class=\"entry-pagination pagination\">Pages: <span class=\"post-page-numbers current\"><span class=\"screen-reader-text\">Page <\/span>1<\/span> <a href=\"https:\/\/mypr.co.za\/south-africas-best-liked-ads-no-surprise-whos-made-the-list-again-its-fcb\/2\/\" class=\"post-page-numbers\"><span class=\"screen-reader-text\">Page <\/span>2<\/a><\/div>\n<p><a href=\"https:\/\/mypr.co.za\">Source: MyPR.co.za<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Republish for Free Republish This Story Republish our articles for free, online or in print, under a Creative Commons license. Kantar announced South Africa\u2019s Top 20 List of Most Liked Ads for 2021 last week (Friday June 10) and \u2013 no surprises here \u2013 FCB Joburg dominated the line-up with five Proudly South African television [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":228705,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_genesis_hide_title":false,"_genesis_hide_breadcrumbs":false,"_genesis_hide_singular_image":false,"_genesis_hide_footer_widgets":false,"_genesis_custom_body_class":"","_genesis_custom_post_class":"","_genesis_layout":"","ngg_post_thumbnail":0,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2}},"categories":[9021,1],"tags":[3257],"class_list":{"0":"post-228704","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-mypr","8":"category-south-africa","9":"tag-mypr","10":"entry"},"jetpack_publicize_connections":[],"jetpack_featured_media_url":"https:\/\/www.myza.co.za\/press\/wp-content\/uploads\/2022\/06\/south-africas-best-liked-ads-no-surprise-whos-made-the-list-again-its-fcb.png","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/www.myza.co.za\/press\/wp-json\/wp\/v2\/posts\/228704","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.myza.co.za\/press\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.myza.co.za\/press\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.myza.co.za\/press\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.myza.co.za\/press\/wp-json\/wp\/v2\/comments?post=228704"}],"version-history":[{"count":0,"href":"https:\/\/www.myza.co.za\/press\/wp-json\/wp\/v2\/posts\/228704\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.myza.co.za\/press\/wp-json\/wp\/v2\/media\/228705"}],"wp:attachment":[{"href":"https:\/\/www.myza.co.za\/press\/wp-json\/wp\/v2\/media?parent=228704"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.myza.co.za\/press\/wp-json\/wp\/v2\/categories?post=228704"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.myza.co.za\/press\/wp-json\/wp\/v2\/tags?post=228704"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}