{"id":228812,"date":"2022-06-14T14:46:10","date_gmt":"2022-06-14T12:46:10","guid":{"rendered":"https:\/\/mypr.co.za\/?p=117089"},"modified":"2022-06-14T14:46:10","modified_gmt":"2022-06-14T12:46:10","slug":"africa-leading-digital-transformation-in-customer-experience-cx-as-cem-africa-gathers-leading-brands-in-august","status":"publish","type":"post","link":"https:\/\/www.myza.co.za\/press\/africa-leading-digital-transformation-in-customer-experience-cx-as-cem-africa-gathers-leading-brands-in-august\/","title":{"rendered":"Africa leading digital transformation in customer experience (CX) as CEM Africa gathers leading brands in August"},"content":{"rendered":"<aside class=\"scaip scaip-1 \">\n<aside id=\"republication_tracker_tool-2\" class=\"republication_tracker_tool clearfix\">\n<h5 class=\"adtitle\">Republish for Free<\/h5>\n<div class=\"license\">\n<p><button name=\"Republish This Story\" id=\"cc-btn\" class=\"republication-tracker-tool-button\">Republish This Story<\/button><\/p>\n<p><a class=\"license\" rel=\"noreferrer license noopener\" target=\"_blank\" href=\"http:\/\/creativecommons.org\/licenses\/by-nd\/4.0\/\"><img decoding=\"async\" alt=\"Creative Commons License\" class=\"lazyload\" src=\"http:\/\/www.myza.co.za\/press\/wp-content\/uploads\/2022\/06\/africa-leading-digital-transformation-in-customer-experience-cx-as-cem-africa-gathers-leading-brands-in-august.png\"><\/a><\/p>\n<p><img decoding=\"async\" alt=\"Creative Commons License\" src=\"http:\/\/www.myza.co.za\/press\/wp-content\/uploads\/2022\/06\/africa-leading-digital-transformation-in-customer-experience-cx-as-cem-africa-gathers-leading-brands-in-august.png\"><\/div>\n<div class=\"message\">\n<p>Republish our articles for free, online or in print, under a Creative Commons license.<\/p>\n<\/div>\n<\/aside>\n<\/aside>\n<p><a href=\"https:\/\/mypr.co.za\/?attachment_id=117090\"><img loading=\"lazy\" decoding=\"async\" alt width=\"300\" height=\"220\" class=\"alignleft wp-image-117090 size-thumbnail lazyload\" src=\"http:\/\/www.myza.co.za\/press\/wp-content\/uploads\/2022\/06\/africa-leading-digital-transformation-in-customer-experience-cx-as-cem-africa-gathers-leading-brands-in-august.jpg\"><\/a><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignleft wp-image-117090 size-thumbnail\" src=\"http:\/\/www.myza.co.za\/press\/wp-content\/uploads\/2022\/06\/africa-leading-digital-transformation-in-customer-experience-cx-as-cem-africa-gathers-leading-brands-in-august.jpg\" alt width=\"300\" height=\"220\"><br \/>Solid game plans for companies\u2019 customer experience strategies Photo: CEM Africa Summit<\/p>\n<p>McDonald\u2019s, Vodacom, Nedbank, Spar, Dischem and Superbalist are just some of the successful consumer brands that will participate in the upcoming CEM* Africa Summit, taking place from 23\u201324 August in Cape Town.<\/p>\n<p>*CEM = Customer Experience Management<br \/>\u201cIt is no secret that the African market is leading the digital transformation in customer experience (CX), which has grown into a very specialised segment of consumer marketing,\u201d says Shannon Mackrill, co-founder of the long-running CEM Africa Summit.<\/p>\n<p>\u201cOur 2022 programme is practical, pragmatic and pro-active,\u201d Mackrill continues. \u201cBringing together the brightest minds and most capable CX operators, we boast a can-use-it-now agenda and specialist line-up spread out over two days. Attendees will walk away with a solid game plan to map out or refresh their companies\u2019 customer experience strategies and activities.\u201d<\/p>\n<p>Bullet-proof CX systems<br \/>The CEM Africa Summit will host CX executives from top organisations on the continent to attend hyper-focused keynotes, educational workshops, panel discussions and live Q&amp;As to assist them in creating bullet-proof customer experience systems for their enterprises. Speakers and moderators will represent leading businesses, best-in-class consultancies and dynamic brands that epitomise outstanding CX.<\/p>\n<p>An in-person event, the 10th edition of the CEM Africa Summit 2022 takes place at the Century City Conference Centre in Cape Town. This year\u2019s format is as follows:<\/p>\n<p>\u2013 Day 1, 23 August: A full day of educational workshops delivered by industry specialists.<br \/>\u2013 Day 2, 24 August: A conference featuring keynotes and panel discussions by leaders and experts in CX.<\/p>\n<p>Expert speaker line-up<br \/>The following exciting line-up of confirmed expert speakers and solution providers so far include:<\/p>\n<p>\u2022 Qaalfa Dibeehi (Dean of Customer Experience Leadership, Majid Al Futtaim, UAE)<br \/>\u2022 Julia Ahlfeldt (Customer experience professional, RSA)<br \/>\u2022 Charlie Stewart (Co-founder and Chief Executive, Rogerwilco, RSA)<br \/>\u2022 Janine George (CPTO, Carrol Boyes, RSA)<br \/>\u2022 Kamohelo Potloane (CX Officer, Rand Water, RSA)<br \/>\u2022 Moses Duma (Head Group Customer Experience Strategy and Governance, Old Mutual Group, RSA)<br \/>\u2022 Wendy Houlson (Group CX Service Manager, Spar Group, RSA)<br \/>\u2022 Brigitte De Gama (CHRO, McDonald\u2019s, RSA)<br \/>\u2022 Anton de Wet (CCXP) (Chief Client Officer, Nedbank, RSA)<br \/>\u2022 Errol Van Graan, (Chief CX Officer, Vodacom, RSA)<br \/>\u2022 Brenda Zuma (Customer Service and Operations Manager, Superbalist, RSA)<br \/>\u2022 Lynne Blignaut (Group Loyalty and Customer rewards, Dischem, RSA)<\/p>\n<p>CX myths, data and customer expectations<br \/>Some of the topics that will be discussed in depth at the CEM Africa Summit in August include:<\/p>\n<p>\u2022 Myths of customer experience: This keynote session will address some common myths of CX transformation and provide a provocative course-corrected perspective.<br \/>\u2022 Customer journey management: From designing, measuring, managing and implementing fixes and improvements to closing the feedback loops.<br \/>\u2022 Data-driven marketing for better customer experience: Undoubtedly, data-driven marketing is the future. A single bad experience is enough to deter visitors from becoming customers.<\/p>\n<p>The panel discussions will unpack the leading role that the African continent is playing in the digital transformation in CX, mapping the customer journey and exploring the delivery experience, how to keep up with the constantly evolving expectations of customers, and unlocking valuable customer loyalty in competitive industries.<\/p>\n<p>Leading industry support<br \/>CEM Africa can once again count on specialised industry support for this year\u2019s edition. NICE systems is the lead sponsor, Avaya and Novamind AG are diamond sponsors, while Diamond, Freshworks and Zoho boast platinum and Rogerwilco and Insider silver partnership status.<\/p>\n<p>The media partners for the event are Bizcommunity, Hypertext and Blankpage.<\/p>\n<p>How to join them?<br \/>The organisers of CEM Africa are offering a special early bird price for registrations before 30 June. To full programme can be accessed on the event website.<\/p>\n<p>About CEM Africa<br \/>CEM Africa is the largest CX event on the continent and is organised by Kinetic Events, which is a partner of The Vuka Group (formerly Clarion Events Africa).<\/p>\n<p>Dates and location:<br \/>Dates: 23\u201324 August 2022<br \/>Venue: Century City Conference Centre, Cape Town<\/p>\n<p><a href=\"http:\/\/mypr.co.za\/contact\/featured\/\">CLICK HERE to submit your press release to MyPR.co.za<\/a>.<\/p>\n<p> <span class=\"post-views-icon dashicons dashicons-chart-bar\"><\/span> <span class=\"post-views-label\">Press Release Views:<\/span> <span class=\"post-views-count\">64<\/span> <\/p>\n<div class=\"entry-pagination pagination\">Pages: <span class=\"post-page-numbers current\"><span class=\"screen-reader-text\">Page <\/span>1<\/span> <a href=\"https:\/\/mypr.co.za\/africa-leading-digital-transformation-in-customer-experience-cx-as-cem-africa-gathers-leading-brands-in-august\/2\/\" class=\"post-page-numbers\"><span class=\"screen-reader-text\">Page <\/span>2<\/a><\/div>\n<p><a href=\"https:\/\/mypr.co.za\">Source: MyPR.co.za<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Republish for Free Republish This Story Republish our articles for free, online or in print, under a Creative Commons license. Solid game plans for companies\u2019 customer experience strategies Photo: CEM Africa Summit McDonald\u2019s, Vodacom, Nedbank, Spar, Dischem and Superbalist are just some of the successful consumer brands that will participate in the upcoming CEM* Africa [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":228813,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_genesis_hide_title":false,"_genesis_hide_breadcrumbs":false,"_genesis_hide_singular_image":false,"_genesis_hide_footer_widgets":false,"_genesis_custom_body_class":"","_genesis_custom_post_class":"","_genesis_layout":"","ngg_post_thumbnail":0,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2}},"categories":[3331,9021],"tags":[3257],"class_list":{"0":"post-228812","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-cape-town","8":"category-mypr","9":"tag-mypr","10":"entry"},"jetpack_publicize_connections":[],"jetpack_featured_media_url":"https:\/\/www.myza.co.za\/press\/wp-content\/uploads\/2022\/06\/africa-leading-digital-transformation-in-customer-experience-cx-as-cem-africa-gathers-leading-brands-in-august.png","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/www.myza.co.za\/press\/wp-json\/wp\/v2\/posts\/228812","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.myza.co.za\/press\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.myza.co.za\/press\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.myza.co.za\/press\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.myza.co.za\/press\/wp-json\/wp\/v2\/comments?post=228812"}],"version-history":[{"count":0,"href":"https:\/\/www.myza.co.za\/press\/wp-json\/wp\/v2\/posts\/228812\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.myza.co.za\/press\/wp-json\/wp\/v2\/media\/228813"}],"wp:attachment":[{"href":"https:\/\/www.myza.co.za\/press\/wp-json\/wp\/v2\/media?parent=228812"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.myza.co.za\/press\/wp-json\/wp\/v2\/categories?post=228812"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.myza.co.za\/press\/wp-json\/wp\/v2\/tags?post=228812"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}