Advertising in the digital age: A Q&A with Desiree Gullan: Advertising in the digital age is a whole different ball game. Not only do you have to find a way to stand out among a sea of competitors, but you also need to create engaging content to help you avoid the dreaded ad-block. Source: media update Submit your own Press Release or get free content for your … [Read more...] about Advertising in the digital age: A Q&A with Desiree Gullan
Advertising
Recent webinar highlights radio’s enduring advertising appeal
Recent webinar highlights radio's enduring advertising appeal: The Radio Talent Management: Reshaped and Redefined webinar hosted a panel discussion between leading figures in the radio and the media industry. The webinar concluded that radio remains to be a 'fantastic' media buy for business. The webinar was held by the Financial Mail Redzone in association with the … [Read more...] about Recent webinar highlights radio’s enduring advertising appeal
DMEXCO launches survey results on 2021 advertising spending
DMEXCO launches survey results on 2021 advertising spending: DMEXCO has announced the release of its latest survey results. The study has indicated that the advertising spending of marketers is continuing to become increasingly digital and is shifting towards the bigger platforms. COBudgets are mainly being set aside for search engines, social media channels, editorial content … [Read more...] about DMEXCO launches survey results on 2021 advertising spending
Dan Berkowitz on grand jury for NYF Advertising Awards
Dan Berkowitz on grand jury for NYF Advertising Awards: Dan Berkowitz, HaveYouHeard's group executive creative director, has been appointed as a judge for the 2021 New York Festivals Advertising Awards. Celebrating the exceptional and innovative content being created today, the New York Festival runs six international awards competitions to honour and recognise the world's … [Read more...] about Dan Berkowitz on grand jury for NYF Advertising Awards
Social media advertising: What are the options?
Social media advertising: What are the options?: Social media offers many advertising options, often leaving marketers confused and wondering: What is the best choice? The great thing about living in the digital age is that we are spoiled for choice — but how do you know what’s what? amaSocial’s handy guide removes the guesswork. Source: media update Submit … [Read more...] about Social media advertising: What are the options?