Media24 has announced a change in all its advertising rate cards to exclude the long established 16.5% early settlement discount or agency commission. The change comes into effect on Sunday, 1 May 2016. Read more on: Media Update Submit your own Press Release or get free content for your publication. My Press Release (MyPR) provides free South African targeted … [Read more...] about Media24 announces immediate changes to advertising rate cards
Advertising
DTI publishes marketing, advertising and communication B-BBEE sector code
On Friday, 1 April 2016, the Department of Trade and Industry gazetted the finalised B BBEE Sector Code for the Marketing, Advertising (MAC) and Communication industry. This follows the earlier publication of a draft MAC Sector Code in 2015 which was received with concern by the industry, prompting the IAB SA to make written submissions to the DTI on the draft. Read … [Read more...] about DTI publishes marketing, advertising and communication B-BBEE sector code
Association for Communication and Advertising celebrates 159 new entrants into the profession
The Association for Communication and Advertising (ACA), in conjunction with its very own Birthplace of Brilliant, the AAA School of Advertising (AAA) welcomes the entry of 159 new graduates to the profession. Read more on: Media Update Submit your own Press Release or get free content for your publication. My Press Release (MyPR) provides free South African … [Read more...] about Association for Communication and Advertising celebrates 159 new entrants into the profession
IAB SA Digital Den: Derek Abdinor talks native advertising Part 2
The latest Interactive Advertising Bureau of SA (IAB) Digital Den in Johannesburg took place on Wednesday, 13 April in Sandton, where digital media management consultant Derek Abdinor delved into all things native advertising. Read more on: Media Update Submit your own Press Release or get free content for your publication. My Press Release (MyPR) provides free South … [Read more...] about IAB SA Digital Den: Derek Abdinor talks native advertising Part 2
Is programmatic buying the future of advertising?
Programmatic buying is changing the way digital advertising is bought and sold by platforms, brands and advertisers online, but what is it and why has it taken the digital advertising world by storm in the space of a few years? Read more on: Media Update Submit your own Press Release or get free content for your publication. My Press Release (MyPR) provides free … [Read more...] about Is programmatic buying the future of advertising?