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Local consumers reveal some ‘seriously South African’ brand allegiances

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Local consumers reveal some ‘seriously South African’ brand allegiances: Home grown brands maintain a powerful hold over local consumers, with a brand’s country of origin cited as equally important - or even more important - than other purchasing criteria such as price and quality in a new Nielsen Global Brand Origin report on local versus global brands. Source: Media … [Read more...] about Local consumers reveal some ‘seriously South African’ brand allegiances

Valley Market supports local community

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Valley Market supports local community: Port Elizabeth’s Valley Market, sponsored by SPAR Eastern Cape, has become a pillar of the community. Photo: Leon Hugo The organisers of the Valley Market in Port Elizabeth have teamed up with SPAR Eastern Cape to support local entrepreneurs and charities. The popular market, which celebrated its one-year anniversary in May, is held … [Read more...] about Valley Market supports local community

Local content quotas on TV are global – they just don’t work everywhere | The Conversation

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Local content quotas on TV are global – they just don't work everywhere: Strict security at the South African Broadcasting Corporation before the country's 2004 national elections. EPA/Jon HrusaThe Chief Operating Officer of the South African Broadcasting Corporation (SABC), Hlaudi Motsoeneng, announced early in May 2016 that 80% of all films broadcast on one of the public … [Read more...] about Local content quotas on TV are global – they just don’t work everywhere | The Conversation

Is local really that lekker?

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Is local really that lekker?: South African radio stations are known to play all the latest and most popular releases, be it local or international. There has always been more of a focus on international content, but lately an announcement by the SABC has changed everything about local radio. Now public broadcasting stations are faced with the challenges of taking on a more … [Read more...] about Is local really that lekker?

New International Short Film Festival to Boost Local Industry

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New International Short Film Festival to Boost Local Industry: KSFF Logo Photo: Kleinkaap Boutique Hotel Twin Hearts Production and Kleinkaap Boutique Hotel are hosting the Kleinkaap Short Film Festival (KSFF) in South Africa. This Festival is aimed to showcase local and international filmmaking in short format. KSFF is a gateway for audiences to unearth the real world of film … [Read more...] about New International Short Film Festival to Boost Local Industry