Why marketing strategies need infographics: High-quality infographics are far more likely to be read and shared than text-based content, giving them greater virality and making them a popular marketing tool. However, they need to be thoroughly researched, meticulously written and skilfully designed to be effective and boost brand visibility. Source: Media Update Submit your … [Read more...] about Why marketing strategies need infographics
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The pros and cons of social media marketing with SoulProviders
The pros and cons of social media marketing with SoulProviders: “The age of social media” is a phrase oft repeated by anyone with an interest in how society is changing, from the home to the workplace to the market. SoulProviders, a strategic content marketing agency based in Johannesburg, talks about the ins and outs of social media marketing within the South African … [Read more...] about The pros and cons of social media marketing with SoulProviders
Affiliate marketing in the age of social media
Affiliate marketing in the age of social media: With “influencer” still a buzzword on social media marketers’ lips, digital affiliate marketing may have never been more relevant than it is now. E-commerce is also gaining a stronger foothold on social media, opening up opportunities for brands to partner with publishers or influencers in reaching their target market on a more … [Read more...] about Affiliate marketing in the age of social media
Digital Marketing Workshop- Port Elizabeth
Digital Marketing Workshop- Port Elizabeth: The KitchenSync Group is a company filled with passionate entrepreneurs – people who really wanted to make a difference in small to medium business owners’ lives. With extensive experience in marketing and digital fields, they’ve decided to put the most important things they know about promoting businesses into … [Read more...] about Digital Marketing Workshop- Port Elizabeth
Children must be protected from robust marketing if they’re going to eat well | The Conversation
Children must be protected from robust marketing if they're going to eat well: ShutterstockFor the sake of future generations, it is critical that we teach our children to eat well: lots of fruit and vegetables, less salt, less sugar and fewer processed carbohydrates. This sounds simple. But the context in which such education needs to take place … [Read more...] about Children must be protected from robust marketing if they’re going to eat well | The Conversation