How insurers can build on their customer communication: When South Africa went into lockdown, companies went into communication overdrive. Insurers were no exception. Unlike many companies, however, their customers were also communicating with them more ... Source: "South Africa" - BingNews Social Conversations: Trade relations between South Africa and Indonesia: … [Read more...] about SA News: How insurers can build on their customer communication
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Customer privacy is part of the experience and is critical to build trust
Customer privacy is part of the experience and is critical to build trust: Customer privacy is under the spotlight as South Africa follows in the footsteps of Europe's General Data Protection Regulation (GDPR), as well as other privacy regulations that have come into effect across the globe, says Paula Sartini, founder and CEO at BrandQuantum International. Source: media … [Read more...] about Customer privacy is part of the experience and is critical to build trust
Eight steps to improve customer engagement through marketing automation
Eight steps to improve customer engagement through marketing automation: Automating your marketing processes enables you to reduce the time that your team spends on repetitive, low-value tasks; it helps to improve customer engagement across multiple channels and ultimately get a better return on investment from your spending, says Filip von Reiche, senior vice president of … [Read more...] about Eight steps to improve customer engagement through marketing automation
Three ways that brands can leverage community to bolster customer experience
Three ways that brands can leverage community to bolster customer experience: As the world grapples with the coronavirus pandemic, efforts to stop the spread have people feeling more isolated than usual, says Miguel De Gracia, SVP client partner at Acceleration, a Wunderman Thompson Company. De Gracia says that the pandemic has impacted all facets of life and a sense … [Read more...] about Three ways that brands can leverage community to bolster customer experience
Driving customer value in the time of COVID-19
Driving customer value in the time of COVID-19: What customer experience (CX) will look like in the time of COVID-19 may all come down to speed and convenience; or perhaps human touch and making a real connection is still key, says Mark Wilson, managing director at SYSPRO Africa. Source: media update Submit your own Press Release or get free content for your … [Read more...] about Driving customer value in the time of COVID-19